Engineering Program Manager – Apple Ads

TCS•Austin, CA

About The Position

We are seeking an experienced Engineering Program Manager (EPM) to lead the planning, coordination, and execution of strategic product initiatives within the Apple Ads ecosystem, with a focus on News advertising products. The ideal candidate will have extensive experience driving large-scale, cross-functional engineering programs while partnering with Product Management, Engineering, and Go-to-Market (GTM) teams. This role requires strong program management expertise, exceptional communication skills, and the ability to manage multiple priorities in a fast-paced, ambiguous environment. Experience in advertising platforms, digital media, campaign management, or large-scale product development is highly preferred.

Requirements

8+ Years of Engineering Program Management, Technical Program Management, or Product Program Management experience.
Program Management
Engineering Program Management (EPM)
Technical Program Management
Cross-functional Program Management
Portfolio Management
Roadmap Planning
Program Execution
Project Planning
Dependency Management
Risk Management
Release Planning
Collaboration
Product Management
Engineering Collaboration
GTM Coordination
Stakeholder Management
Executive Communication
Reporting
Executive Status Reporting
Dashboard Reporting
Documentation
Project Tracking
Decision Logs
Agile
Agile Scrum
SDLC
Tools Jira Confluence Smartsheet Excel Google Sheets
Roadmap Planning Tools
Bachelor's degree in Computer Science, Engineering, Business, or a related field.
8+ years of Engineering Program Management or Technical Program Management experience.
Proven success managing complex, cross-functional engineering programs.
Experience coordinating Product, Engineering, and Business stakeholders.
Strong expertise in roadmap planning and dependency management.
Experience preparing executive-level presentations and status reports.
Strong organizational, communication, and leadership skills.
Ability to manage multiple concurrent initiatives.
Experience working in Agile environments.

Nice To Haves

Apple Ads
Advertising Technology (AdTech)
Digital Advertising
Campaign Management
Media Platforms
Advertising Products
Product Launches
Analytics & Reporting
Data-Driven Product Development
Go-to-Market Strategy

Responsibilities

Drive end-to-end planning and execution of Apple Ads product initiatives.
Partner with Product Managers, Engineering teams, Engineering Program Managers (EPMs), and GTM stakeholders to ensure successful delivery of strategic initiatives.
Manage portfolio-level planning, roadmap governance, and project intake processes.
Coordinate cross-functional dependencies across multiple engineering teams.
Track milestones, risks, blockers, and critical path activities.
Facilitate roadmap reviews, planning sessions, and execution tracking meetings.
Prepare executive-level status reports, dashboards, and decision documents.
Drive program governance and ensure alignment with organizational priorities.
Collaborate with Product teams to define project scope, timelines, and success metrics.
Improve execution processes, documentation standards, and delivery practices.
Manage competing priorities while ensuring timely execution.
Identify risks early and proactively drive mitigation strategies.
Support release planning and cross-functional launch readiness.
Maintain project documentation using standard program management tools.
Foster collaboration across Product, Engineering, Operations, and Business stakeholders.