Email Marketing Specialist - Contract

Reachstack

1d•Remote

About The Position

ReachStack is seeking an Email Marketing Specialist for a one-year contract position, with potential for a permanent full-time role. This is a fully remote position open to candidates anywhere in Canada. The role combines hands-on HTML email development with direct client relationship management. The specialist will be the technical resource and primary point of contact for an assigned portfolio of client accounts, building and maintaining their email campaigns while managing the day-to-day relationship and ensuring they get maximum value from the ReachStack platform. This role is ideal for someone with experience in an email marketing or digital agency environment who has managed client accounts and performed technical production work. The candidate will join a small, experienced team and is expected to work independently after a structured onboarding and training period.

Requirements

Proficiency in HTML5 and CSS3
Solid experience with responsive design and HTML email production
Experience using Email on Acid or similar email testing platforms
Proficiency in Adobe Photoshop for asset preparation and editing
Experience working with WordPress
Strong understanding of cross-browser and cross-client email compatibility
Familiarity with web and email security principles
Proven experience in a customer success, account management, or client services role within the software or technology industry
Demonstrated ability to manage a portfolio of accounts independently with minimal day-to-day supervision
Proven reliability working in a remote environment, with strong self-management and communication habits
Comfortable working with Google Workspace, Microsoft O365, and project management tools such as JIRA
Excellent written and verbal communication skills with the ability to build rapport and trust across a range of client relationships
3 or more years in a combined client-facing and email production role — such as an email marketing or digital agency background — are preferred. Strong candidates with proven skills in both areas and less experience will be considered.

Nice To Haves

JavaScript
Adobe Illustrator
Experience with APIs and SEO
Knowledge of modern design styles and technologies
Familiarity with email marketing platforms such as Mailchimp, Salesforce Marketing Cloud, or similar ESPs
Familiarity with Salesforce CRM
Background in fintech, financial services, or wealth management
Post-secondary education in Marketing, Communications, Web Development, or a related field

Responsibilities

Serve as the primary point of contact for an assigned portfolio of client accounts, building strong relationships and maintaining high levels of satisfaction
Develop a thorough understanding of the ReachStack platform and each client's unique communication goals and strategy
Conduct regular check-ins to review campaign performance, address questions, and identify opportunities to improve client results
Proactively identify and resolve client concerns before they escalate, maintaining a high standard of responsiveness and follow-through
Support clients in making effective use of platform features through guidance and best practice recommendations
Collaborate with internal teams to relay client feedback and contribute to ongoing service improvements
Maintain accurate records of client interactions and account health using internal tools
Convert client creative designs into responsive HTML emails built for accuracy across platforms and email clients
Build and maintain landing pages and web forms
Create supporting digital assets including banners and social media materials
Test all email builds rigorously across platforms and clients using Email on Acid
Manage and implement changes for split testing in an agile development cycle
Edit content, debug code, and refine existing email templates as needed
Provide technical guidance and email best practice recommendations to support client expectations