Email Marketing Specialist

Forrest JohnsonAtlanta, GA
19hOnsite

About The Position

FractionalRecruiter is partnering with an Atlanta-based organization seeking an experienced Email Marketing Specialist to join their growing digital team. This role blends creative strategy and technical execution - perfect for someone who enjoys coding, campaign management, and collaboration. The ideal candidate will bring a strong understanding of email marketing best practices, experience with enterprise marketing platforms, and the ability to manage multiple projects in a fast-paced environment.

Requirements

  • Hands-on experience using Salesforce Marketing Cloud or a comparable email marketing platform
  • Knowledge of email marketing best practices, including CAN-SPAM and ADA compliance
  • Ability to manage multiple projects and timelines simultaneously

Nice To Haves

  • Salesforce Email Specialist Certification
  • Strategic mindset with experience developing and executing testing and optimization strategies
  • AMPscript experience
  • Moveable Ink experience

Responsibilities

  • Creating, scheduling, and monitoring email marketing campaigns
  • Supporting strategic programs through manual and triggered campaigns across the customer lifecycle - prospecting, nurturing, retention, surveys, and transactional communications
  • Partnering with designers and copywriters to optimize creative and templates based on performance data and industry best practices
  • Coding emails from base templates and ensure consistent rendering across devices
  • Coordinating with IT, Marketing, and Digital teams
  • Managing multiple projects and timelines simultaneously
© 2024 Teal Labs, Inc
Privacy PolicyTerms of Service