Email Marketing Engineer

Fidelity Investments • Durham, NC

1d • Hybrid

About The Position

Email Marketing Automation Specialist The Role Fidelity Charitable is looking for an Email Marketing Automation Specialist to join a dedicated team building sophisticated, high-impact communications for donors, financial advisors, and nonprofit organizations. This is an individual contributor role for someone who thrives in the technical details of email marketing automation and wants their work to directly advance the mission of an organization that supports nonprofits with billions of dollars in donor-recommended grants annually. You will be a hands-on practitioner responsible for building campaign automations, audience segmentation strategies, and personalized customer journeys within Salesforce Marketing Cloud. You will partner closely with senior team members and business stakeholders to translate campaign requirements into reliable, high-performing email executions that align with organizational strategy and compliance standards. What You Bring Salesforce Marketing Cloud expertise: Hands-on experience across Journey Builder, Email Studio, Automation Studio, Contact Builder, and Data Designer. Working knowledge of AMPscript is a plus. Able to execute campaign builds end-to-end with guidance, troubleshoot platform issues, and follow team standards and best practices. Data and segmentation: Ability to work with data models and build segmentation queries within SFMC. Comfortable executing against defined requirements and asking good questions when the technical approach needs clarification. Deliverability and compliance: Working understanding of email deliverability, authentication standards (SPF, DKIM, DMARC), and compliance requirements including CAN-SPAM, CCPA, and GDPR, with the ability to identify and flag issues as they arise. Testing and optimization: Experience using tools such as Litmus and Validity to test and troubleshoot email performance, with the ability to interpret results and surface recommendations. Attention to detail: Organized and detail-oriented, with the ability to manage multiple campaigns in flight, prioritize effectively, and meet deadlines in a fast-moving environment. Event marketing execution: Experience building event invitations and event landing pages within event management platforms such as Splash or similar tools, with an understanding of how event communications integrate with broader campaign workflows in SFMC. Communication: Ability to clearly communicate status and questions on active builds, and flag when requirements need clarification before execution begins. Experience requirements: 2-3 years of hands-on Salesforce Marketing Cloud experience Experience working within an enterprise-scale SFMC implementation preferred Salesforce Marketing Cloud certifications (Email Specialist or equivalent) are a plus Experience with Adobe Workfront or a comparable project management platform is preferred The Team We are the Marketing Technology & Operations team at Fidelity Charitable, and we sit at the center of how one of the nation’s most impactful philanthropic organizations connects with its donors, financial advisors, and nonprofit partners. Our work enables Fidelity Charitable to deliver personalized, timely, and meaningful communications at scale, supporting a mission that has facilitated more than $118 billion in grants to charitable organizations since our founding. We collaborate closely with business partners across marketing, product, compliance, and technology, as well as external vendors and platform partners. We are committed to a culture of continuous learning, technical excellence, and inclusion, where every team member has room to grow, and every contribution connects to something larger than the work itself. We believe that marketing technology, built and led with care, has the power to amplify generosity and strengthen the communities we serve. Certifications: Category: Marketing Most roles at Fidelity are Hybrid, requiring associates to work onsite every other week (all business days, M-F) in a Fidelity office. This does not apply to Remote or fully Onsite roles. Some roles may have unique onsite requirements. Please consult with your recruiter for the specific expectations for this position. Please be advised that Fidelity’s business is governed by the provisions of the Securities Exchange Act of 1934, the Investment Advisers Act of 1940, the Investment Company Act of 1940, ERISA, numerous state laws governing securities, investment and retirement-related financial activities and the rules and regulations of numerous self-regulatory organizations, including FINRA, among others. Those laws and regulations may restrict Fidelity from hiring and/or associating with individuals with certain Criminal Histories. At Fidelity, we are passionate about making our financial expertise broadly accessible and effective in helping people live the lives they want! We are a privately held company that places a high degree of value in creating and nurturing a work environment that attracts the best talent and reflects our commitment to our associates. We are proud of our diverse and inclusive workplace where we respect and value our associates for their unique perspectives and experiences. For information about working at Fidelity, visit FidelityCareers.com. Fidelity Investments is an equal opportunity employer. Fidelity will reasonably accommodate applicants with disabilities who need adjustments to participate in the application or interview process. To initiate a request for an accommodation please contact the following: For roles based in the US: Contact the HR Leave of Absence/Accommodation Team by sending an email to [email protected], or by calling 800-835-5099, prompt 2, option 2 For roles based in Ireland: Contact [email protected] For roles based in Germany: Contact [email protected] Fidelity Privacy Policy

Requirements

• Salesforce Marketing Cloud expertise: Hands-on experience across Journey Builder, Email Studio, Automation Studio, Contact Builder, and Data Designer.
• Able to execute campaign builds end-to-end with guidance, troubleshoot platform issues, and follow team standards and best practices.
• Ability to work with data models and build segmentation queries within SFMC.
• Working understanding of email deliverability, authentication standards (SPF, DKIM, DMARC), and compliance requirements including CAN-SPAM, CCPA, and GDPR, with the ability to identify and flag issues as they arise.
• Experience using tools such as Litmus and Validity to test and troubleshoot email performance, with the ability to interpret results and surface recommendations.
• Organized and detail-oriented, with the ability to manage multiple campaigns in flight, prioritize effectively, and meet deadlines in a fast-moving environment.
• Experience building event invitations and event landing pages within event management platforms such as Splash or similar tools, with an understanding of how event communications integrate with broader campaign workflows in SFMC.
• Ability to clearly communicate status and questions on active builds, and flag when requirements need clarification before execution begins.
• 2-3 years of hands-on Salesforce Marketing Cloud experience

Nice To Haves

• Working knowledge of AMPscript is a plus.
• Experience working within an enterprise-scale SFMC implementation preferred
• Salesforce Marketing Cloud certifications (Email Specialist or equivalent) are a plus
• Experience with Adobe Workfront or a comparable project management platform is preferred

Responsibilities

• building campaign automations
• audience segmentation strategies
• personalized customer journeys within Salesforce Marketing Cloud
• translate campaign requirements into reliable, high-performing email executions that align with organizational strategy and compliance standards

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed