Editorial Lead

Ciena•Baltimore, MD

1d•$140,900 - $220,000•Hybrid

About The Position

As the global leader in high-speed connectivity, Ciena is committed to a people-first approach. Our teams enjoy a culture focused on prioritizing a flexible work environment that empowers individual growth, well-being, and belonging. We’re a technology company that leads with our humanity—driving our business priorities alongside meaningful social, community, and societal impact. The Editorial Lead oversees a team of copywriters, editors, and an editorial project manager while also serving as a senior copywriter. The role ensures the efficient delivery of high-quality, on-brand content across channels while building team capabilities, maintaining editorial standards, and driving operational effectiveness. Working in close partnership with Brand Strategy and Creative, the Editorial Lead helps translate Ciena's positioning, messaging frameworks, and verbal identity into compelling content that is clear and consistent.

Requirements

Bachelor’s degree in Communications, Journalism, Marketing, or a related field
10+ years of experience in editorial leadership or a related discipline
Proven track record of managing and developing high-performing teams
Exceptional writing, editing, and storytelling skills with a strong portfolio of work across multiple formats
Expertise in applying and maintaining brand voice, tone, and messaging frameworks
Experience in managing editorial operations, including resource allocation and workflow optimization
Familiarity with legal, intellectual property, and compliance requirements in content creation

Nice To Haves

Experience working in a technology or B2B environment
Familiarity with Ciena’s industry and competitive landscape
Proficiency in project management tools and content management systems
Strong interpersonal and relationship-building skills

Responsibilities

Lead and develop a team of copywriters, editors, and an editorial project manager
Establish team priorities, goals, and performance expectations
Serve as a senior copywriter for content across multiple formats including web pages, event materials, campaign assets, email, video scripts, advertising, collateral, webinars, etc.
Partner directly with subject matter experts and business leaders to shape and develop content
Oversee application of editorial style guidelines, tone, voice, and usage standards
Ensure adherence to legal, intellectual property, and compliance requirements
Drive editorial service delivery and stakeholder satisfaction
Partner with the Editorial Project Manager to optimize workflows, intake processes, prioritization, and resource planning
Monitor operational metrics and identify opportunities to improve efficiency, scalability, and responsiveness
Partner with Brand Strategy team to ensure consistent application of Ciena's verbal identity system, including voice, character, messaging, and editorial style
Collaborate with Creative to ensure written and visual storytelling work together cohesively
Serve as a trusted advisor to stakeholders seeking content support and editorial guidance
Promote a collaborative environment where strategic messaging, content development, and visual execution operate as a unified system