Editorial Content Producer

Claremont McKenna CollegeClaremont, MN
$70,304 - $71,000Onsite

About The Position

The Editorial Content Producer executes editorial and marketing strategies, primarily across the College’s website and social media platforms. This position develops compelling, nimble, and relevant content, increasing the College’s digital engagement, audience reach, and brand awareness to effectively tell our story, promote our initiatives, and grow community involvement. The Editorial Content Producer plays a key growth role in College-wide communications by creating, collecting, and disseminating content across multiple digital and social channels for varied audiences. A passion for capturing the intellectual vitality of a small liberal arts college—including faculty and student life, College culture, and personal and academic growth in a residential setting—through a modern communications lens is essential. The successful candidate will be highly detail and deadline-oriented, with a track record of project versatility, independent judgment and collaboration, creativity and innovation, and a knack for compelling short-form, highly visual storytelling in multiple digital spaces.

Requirements

  • Bachelor’s degree in communications, marketing, or other related field, or any combination of education and experience that provides the required knowledge, skills and abilities is required.
  • Two or more years’ experience in digital content creation or editorial support.
  • Individual must possess knowledge, skills, and ability to be able to successfully perform the essential functions of the position, or be able to explain or demonstrate how the essential functions will be performed, with or without reasonable accommodation, using some other combination of knowledge skills and abilities.
  • Deploy professional skills in digital settings to best promote the College’s strategic interests.
  • Must be able to understand and effectively communicate the culture, mission, and history of the College’s liberal arts environment.
  • Demonstrate effective, accurate, and clear communication with excellent verbal, written, and interpersonal skills.
  • Must have writing experience.
  • Must have experience producing content for social media.
  • Must have familiarity with CRM and email platforms, content management systems, analytics tools, social media management tools, and basic HTML/CSS.
  • Must have basic graphic design and multimedia productions skills using software such as Photoshop, Illustrator, Canva, or similar systems.
  • Strong aptitude for or proficiency with photography and short form video.
  • Must understand the importance of merging meaningful images with words.
  • Must follow all written and verbal instructions, asking questions as needed for clarification of projects/tasks/duties/assignments.
  • Operate computers proficiently with basic Microsoft Office software (such as Word, Excel, Outlook) and associated professional software.
  • Use assigned technology/devices/equipment to achieve annual goals and maintain confidentiality.
  • Handle all activities and highly confidential information with patience, discretion, good judgment, courtesy, and tact while working with people from a wide variety of backgrounds.
  • Prioritize and perform multiple projects/tasks, meet deadlines/timelines, respond to others in a timely manner, and work both independently and as a collaborative member of the College with a high standard of integrity and ethics, in support of the College’s strategic vision and the division’s/department’s annual goals.
  • Use exceptional organizational and time management skills to effectively complete work with accuracy and a keen attention to detail in fast paced environment.
  • Regular attendance is considered an essential job function; the inability to meet attendance requirements may preclude the employee from retaining employment.

Nice To Haves

  • Familiarity with higher education is preferred.

Responsibilities

  • Create unique and visually-appealing content for increased digital impact and reach. This includes work with web and social media storytelling through videos, photos, digital reels, Instagram stories, short-form written Q&As and summaries, and other creative projects in the digital space.
  • Plan, produce, and disseminate content by attending noteworthy College events, engaging with various aspects of a residential campus (student life, Admission, classroom and research work, the CMC Athenaeum speaker series), and working directly with identified subjects of interest to the Office of Strategic Communications and Marketing (SCM) for interviews and profiles.
  • Work closely and collaboratively with the SCM editorial and marketing teams, as well as other content creators across the CMC campus.
  • Collaborate with SCM’s social media editorial lead on calendar planning and content implementation across various channels, deadlines, and coordinated College efforts.
  • Work closely with College programs and departments to proactively plan, share, and develop content and campaigns; develop and maintain strong intra-campus relationships.
  • Edit and proofread content for accuracy and clarity.
  • Attend editorial meetings and assist with additional production tasks as assigned.
  • Contribute to the College’s primary social media channels, including Instagram, LinkedIn, Facebook, and YouTube, by developing, curating, and executing engaging digital content to grow our audience, increase engagement, and drive our messages to target audiences.
  • Merge skills and passion for visual storytelling to create engagement and consistency, build community, and advance the College’s presence across digital channels.
  • Serve as an additional resource to monitor social media channels for appropriate, professional content and provide feedback and advice to channel managers; help review posts for acceptable discourse and escalate concerning content or comments for review.
  • Understand and stay on top of growing social media trends, best practices, and key engagement opportunities, particularly with younger, college-age audiences.
  • Maintain a keen eye for industry trends and emerging platforms.
  • Identify and cultivate relationships with key community members and influencers to foster loyalty, advocacy, and integration.
  • Take and follow directions.
  • Meet deadlines and editorial standards.
  • Balance multiple tasks and priorities.
  • Work cooperatively with others.
  • Display a positive attitude.
  • Receive and respond appropriately to constructive criticism.
  • Willingness to learn and listen.
  • Perform other essential duties and tasks specific to the position.

Benefits

  • health, dental, and vision plans
  • flexible spending accounts
  • health savings accounts
  • paid vacation, sick, and holiday time
  • retirement benefits
  • basic and voluntary life insurance
  • dependent tuition remission
  • ride-share incentives
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