E-Commerce Specialist

Trudell Medical Group•London, ON

1d•CA$70,000 - CA$90,000•Hybrid

About The Position

At the Trudell Medical Group of Companies, our vision is to provide patients worldwide with medical devices and services that improve their lives. The Group manufactures and globally markets leading brands in respiratory care, including AeroChamber® valved holding chambers, Aerobika® OPEP devices, and AeroEclipse® nebulizers. Trudell Medical Limited is the Corporate entity within the Trudell Medical Group of Companies and operates from our offices in London, Ontario, Canada. The E-Commerce Specialist role is part of our Corporate IT team. This is an office-based role with the option of a hybrid work arrangement, requiring availability to come into the London, Ontario office four days per week. Success in this role is grounded in integrity, respect for others, continuous improvement of systems and processes, and accountability for one's work. The ideal candidate thrives in a team environment, is open to learning, adaptable to others' styles, and drives hard to achieve shared objectives. The ability to manage requirements elicitation with various stakeholders and handle a workload involving tasks from concurrently running initiatives is essential.

Requirements

5+ years of experience in B2B digital commerce operations
Familiarity with platforms such as Shopify Plus, Adobe Commerce, BigCommerce, or equivalent
Proficiency in GA4, Google Tag Manager, and Google Search Console
Basic SEO knowledge (on-page optimization, keyword research, internal links)
Working knowledge of HTML and CSS for basic e-commerce troubleshooting and content formatting
Working knowledge of privacy regulations affecting marketing analytics
Strong analytical mindset and ability to translate performance metrics into actionable strategies
Excellent communication and organizational skills, with proven success collaborating across departments
Amazon Seller Central administration experience
Familiarity with how e-commerce platforms exchange data with ERP and CRM systems
Experience managing or assisting with digital marketing campaigns, including PPC and awareness ads

Nice To Haves

Hands-on Amazon Seller Central experience will set you apart
Strong B2B e-commerce candidates willing to learn Amazon Seller Central are welcome

Responsibilities

Support day-to-day e-commerce operations on B2B commerce platforms, including maintaining digital catalogues and product listings, ensuring accurate taxonomy and attributes.
Oversee and administer the company's Amazon Seller Central account, including monitoring account health, resolving listing and policy issues through Seller Support cases, and maintaining compliance with Amazon policies.
Develop and optimize Amazon product listings, images, keywords, and A+ content to drive discoverability and sales; monitor inventory levels and advise stakeholders on stock availability.
Manage the onboarding of new products across Amazon and B2B platforms, ensuring complete and accurate product data, images, and digital assets (spec sheets, documentation, videos) at launch.
Maintain uniformity of product pages across multiple websites, including developing and maintaining product page templates and making HTML and CSS adjustments to e-commerce websites.
Collaborate cross-functionally with Marketing, Product Management, Customer Service, and IT to ensure consistent and compliant online operations, including assisting on projects that integrate e-commerce platforms with ERP and CRM systems.
Assist with SEO optimization across multiple websites — identifying areas for improvement, creating action plans, and implementing them.
Develop and monitor Amazon Ads campaigns and work with Marketing teams to assist with bottom-of-the-funnel conversion campaigns.
Collaborate with web developers and UX/UI designers to improve user experience and conversion — enhancing product pages, creating clear calls-to-action, and running ongoing A/B tests and site optimizations based on analytics insights.
Work with Marketing teams to connect marketing campaigns to key events and goals in GA4 and across Google Ads, Meta Ads, and LinkedIn accounts.
Apply working knowledge of global privacy regulations (e.g., PIPEDA, GDPR, CCPA/CPRA, Quebec's Law 25) and their constraints on marketing analytics, including consent management and cookie compliance.
Stay current with digital marketing trends and emerging Amazon and SEO trends and changes.
Monitor the health of multiple GA4 properties; create and maintain relevant events, conversions, and user journeys using Google Tag Manager.
Prepare analytical reports and dashboards to identify insights, trends, and performance opportunities for Amazon Seller Central accounts and e-commerce websites.
Use analytical tools such as SEMrush, Ahrefs, GA4, Google Search Console, Microsoft Clarity, and others to identify customer journeys and pain points requiring resolution.
Prepare reports on the performance of e-commerce stores and specific products, identifying sales trends and cross-sell and upsell opportunities.