E-COMMERCE MARKETING SPECIALIST

Now Foods•Bloomingdale, IL

20h•$67,600 - $84,500•Onsite

About The Position

This role involves overseeing product listings throughout their lifecycle, from launch to optimization and growth. The specialist will focus on enhancing product visibility, accuracy, and conversion rates through keyword research, A/B testing, and data analysis. Responsibilities include conducting market research, analyzing competitive landscapes, managing customer complaints by working with the eCommerce team, and supporting the collection and reporting of marketing data. The position also supports brand compliance across various markets and contributes to the optimization of Brand Store content on key online retailer sites, ensuring item accuracy and a positive shopper experience. Compliance with safety and GMP requirements is also expected.

Requirements

Bachelor's degree in a related area, preferably business, marketing or communications
3-5 years of experience in marketing, digital marketing, or ecommerce with a successful track record of selling to, promoting, marketing and measuring sales data on Amazon.com or other ecommerce sites.
Good knowledge of Web technologies, protocols, and tools, including Content Management Platforms.
Expertise in Vendor Central, Seller Central, Supplier One, Retail Link or Target Partners Online.
Good understanding of communications and digital marketing principles.
Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations.
Ability to write reports, business correspondence, and procedure manuals.
Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
Ability to define problems, collect data, establish facts, and draw valid conclusions.
Ability to interpret a variety of instructions in verbal and/or written form.
Excellent written and oral communication skills.
Excellent interpersonal skills.
Highly self-motivated and directed.
Keen attention to detail.
Ability to multi-task and bring projects to a timely and successful completion while working in a fast-paced environment.
Strong word processing skills required, including spreadsheet skills.

Responsibilities

Oversee product listings from launch throughout their lifecycle including launching new products as well as optimizing and growing existing item set.
Optimize product listings for visibility, accuracy and increase glance view and conversion rate through key word research, A/B testing and data insights from competitor and category research.
Conduct market research, analyzing competitive landscapes, and identifying opportunities for growth.
Maintain case logs for ongoing customer complaints by working with eCommerce team to create and manage support tickets.
Support the collection, monitoring and reporting of marketing data points, like traffic, customer engagement, merchandising performance and ROI.
Support compliance of NOW corporate brand standards in 1P and 3P markets.
Contribute to the upkeep and optimization of Brand Store content across key online retailers, including Amazon, with a focus on item accuracy and shopper experience.
Complies with safety and GMP requirements.