Dutch Social Advertising Specialist, iGaming - the Netherlands (hybrid)

Job Squad

19h•Hybrid

About The Position

As the social ads specialist you'll be in charge of creating and implementing a successful social media strategy on all relevant channels and accounts (paid and organic). Your daily work will include tasks like these: Handle channel implementation and community management Make paid advertising campaigns across platforms (always ensure alignment with marketing objectives) Optimise performance by adjusting targeting parameters, budgets, ad creatives and monitor brand, performance, app-install and dynamic feed campaigns Track and measure KPI’s to improve performance Evaluate campaign data to measure ROI and engagement and make data-driven decisions for upcoming campaigns Give agency and in-house creative teams clear guidance on the best performing and necessary assets and specs in order to ensure cohesive and impactful campaigns

Requirements

You speak and write Dutch (preferably) and English fluently (at least B2).
2-3 years experience in paid social ads
Knowledge and understanding of tools like Ads Manager, AppsFlyer, Google Analytics, and Coosto.
A basic understanding of A/B testing, attribution and tracking principles
You have a good understanding and level of computer handling skills.
Excellent problem solving skills and creative affinity.
Ability to manage multiple, competing priorities, duties and tasks, and you have excellent communication skills and can express your thoughts clearly and concisely

Responsibilities

Handle channel implementation and community management
Make paid advertising campaigns across platforms (always ensure alignment with marketing objectives)
Optimise performance by adjusting targeting parameters, budgets, ad creatives and monitor brand, performance, app-install and dynamic feed campaigns
Track and measure KPI’s to improve performance
Evaluate campaign data to measure ROI and engagement and make data-driven decisions for upcoming campaigns
Give agency and in-house creative teams clear guidance on the best performing and necessary assets and specs in order to ensure cohesive and impactful campaigns