Divisional Paid Media Marketing Manager

Lettuce Entertain You Restaurants • Chicago, IL

1d • $65,000 - $90,000

About The Position

Lettuce Entertain You Restaurant Supporting RPM Teams, Summer House Teams, Ramen-san/Sushi-san Teams, Crying Tiger and more are Hiring Now: A DIVISIONAL PAID MEDIA MARKETING MANAGER
Lettuce Entertain You Restaurants is looking for a Divisional Paid Media Marketing Manager with 3 years of marketing manager specifically how to set up campaigns on Meta and Google Search/Performance Max; preferred experience setting up campaigns on Opentable, Doordash and UberEats. We reward our teams with benefits, career-long training and growth opportunities.
A Few of Our Benefits:
Competitive Salary
Paid Time Off - including Paid Holidays, Personal Days & Vacation
401(k)
Blue Cross Blue Shield Medical Insurance
Dental & Vision Insurance
Life, Accident Protection & Critical Illness Insurance
Domestic Partner Benefits
Restaurant Discounts
Employee Assistance Program - focusing on a commitment to mental health & wellness
Why Work With Lettuce?
Lettuce is a culinary-driven restaurant company with a genuine commitment to our people: we welcome unique perspectives and nurture diverse talents at 130+ locations, supported by our Culture of Caring. If you’re ready to be a part of what we do next, then explore your possibilities at Lettuce and apply today! We participate in E-Verify / Participamos en E-Verify

Requirements

• 3 years of paid ad campaign management experience
• Experienced with with creating, tracking and optimizing paid media initiatives
• Skilled in using data and analyzing metrics to define KPIs and assess campaign efficacy

Responsibilities

• Manage all stages of paid ad campaigns for individual and/or multiple restaurants, brands, festivals and events, including planning, copywriting as needed, implementation, execution, reporting and analysis on multiple channels for assigned restaurants, brands festivals, events, programs and promotions
• Create, monitor and optimize paid media initiatives
• Track performance of ad campaigns including integrating with Google Analytics, building trackable and functional tracking codes such as UTMs and setting appropriate KPIs
• Implement A/B creative or targeting tests to maximize paid media efficacy moving for future application
• Effectively use data and analyze metrics to define clear KPIs, measure ad campaign efficacy, and optimize creative and media spend for maximum ROAS
• Partner with corporate, restaurant, divisional and festival marketing teams to manage digital marketing agencies
• Partner with teams on developing and maintaining paid ad strategies and employing best practices
• Execute general brand management and community engagement on social channels
• Model and promote teamwork across all teams
• Use tact and good judgment when dealing with challenges pertaining to guests, vendors and employees, and respond with patience and courtesy
• Work a variety of days and shifts (including early mornings, late nights and weekends) at multiple sites with or without overnight travel, as needed
• Ability to occasionally retrieve and distribute files or office supplies weighing up to 10 pounds

Benefits

• Competitive Salary
• Paid Time Off - including Paid Holidays, Personal Days & Vacation
• 401(k)
• Blue Cross Blue Shield Medical Insurance
• Dental & Vision Insurance
• Life, Accident Protection & Critical Illness Insurance
• Domestic Partner Benefits
• Restaurant Discounts
• Employee Assistance Program - focusing on a commitment to mental health & wellness

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed