District Sales Manager

Mazda North American OperationsOrlando, FL
$87,000 - $126,225Remote

About The Position

District Managers serve as the direct interface between MNAO and the dealers. They have direct responsibility for consulting dealers to grow and improve revenue, market share, owner loyalty, sales volume, marketing presence, and execution of programs in accordance with Mazda BVM philosophies. The role involves approximately 60% consultative activities, 30% revenue generation, and 10% general administration.

Requirements

  • Valid Driver's License for state of residence.
  • Minimum of 5 years’ experience.
  • 2 plus years’ overall work experience.
  • 3 plus years in a demonstrated Leadership role.
  • Strong business acumen in dealership operations.
  • Some knowledge of automotive technology.
  • Knowledge of accounting and finance related to analyzing and interpreting financial statements and market analyses.
  • Communicate effectively, both orally and in writing.
  • Establish and maintain effective relationships with dealers, staff, and senior management.
  • Computer knowledge including spreadsheet and internet applications.
  • Satisfactory driving record as determined by the Company.

Nice To Haves

  • Bachelor's degree in business administration, automotive technology, marketing, or related discipline (or equivalent experience).
  • 2 or more years’ experience in a process improvement or consulting capacity.
  • Training in consulting, coaching, influencing, or negotiation.
  • Certification in consulting, coaching, influencing, or negotiation.

Responsibilities

  • Consult with dealers to grow and improve revenue, market share, owner loyalty, sales volume, and marketing presence.
  • Ensure execution of programs in accordance with Mazda BVM philosophies.
  • Understand MNAO's fundamental marketing approach and ensure dealer plans align with it.
  • Set expectations, make recommendations, and guide dealers in utilizing marketing assets and tools.
  • Ensure compliance, effectiveness, and full utilization of co-op marketing funds.
  • Assist in the development and execution of dealership marketing messages and merchandising across multiple platforms, including digital/SEM/social.
  • Interpret data/analytics to develop plans for dealers based on trends, issues, and opportunities.
  • Ensure dealer execution of integrated Model Line specific sales plans.
  • Facilitate Product and Process training to support model line specific sales plans.
  • Align Dealer Plans with MNAO expectations for Market Share, Loyalty, and program throughput to optimize profit potential.
  • Conduct quarterly meetings with Dealer Principal and management team.
  • Support network improvement strategy to increase Retail Evolution program execution.
  • Drive Customer Experience improvements commensurate with Mazda Premium and exceeding target customer expectations, focusing on a retention-based business model.
  • Improve profitability through better utilization of revenue-generating programs (MBEP 2.0, CPO, Co-Op, Customer Experience, Equity Mining).
  • Improve sales and service profitability through a sustainable business model based on loyalty.
  • Implement and execute dealer-specific return-to-market plans.
  • Review available reports and results regularly to prepare recommendations for dealer visits.
  • Assist dealers in complying with MNAO policies.
  • Direct dealers to resources for resolving concerns (inventory/logistic issues, incentive payments, Mazda programs, vendor/supplier issues, etc.).
  • Utilize the Dealer Business Contact System for documentation of regular, timely dealer contact reports.
  • Perform other region-specific duties as assigned by management.

Benefits

  • Comprehensive benefits package
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