Director, Video Production

Planned Parenthood Federation of America•Washington, DC
•$130,000 - $135,000

About The Position

Planned Parenthood Federation of America (PPFA) and Planned Parenthood Action Fund (PPAF) seek a visionary and strategic Director of Video Production. This role reports to the National Director of Creative + Video on the Brand Team. The Brand Team is responsible for setting unified brand strategy, identifying and engaging key audiences, leading and shaping brand campaigns, visuals, tone, and storytelling, and ensuring adherence to brand standards. The Director will provide overarching video strategy and creative vision for PPFA and PPAF, ideate and produce on-brand, engaging videos to further organizational and campaign goals, and execute distribution strategies in collaboration with various teams and partners. This position will lead, inspire, and mentor a team of video producers, supporting them in producing projects from conception to completion. The Director will also serve as a key thought partner for video-related matters for leaders across PPFA and PPAF, maintain a comprehensive view of all team video work, and encourage the professional development of the internal video team.

Requirements

  • 12+ years of experience in a video leadership role.
  • 7+ years managing a production team.
  • Experience managing and inspiring video/production teams to do their best work and grow in their jobs.
  • Extensive experience creating beautiful treatments and telling stories that live within brand guidelines and align with the creative vision.
  • Passion for storytelling, narrative arcs, branding, and creative.
  • Detailed and organized thinker who can help team members show up this way as well.
  • Ability to lead on ethical production standards: trauma-informed interviewing protocols for filming vulnerable beneficiary populations safely.
  • Strong portfolio of video work, across media, with a digital engagement focus.
  • Bachelor’s degree in cinematography, film, advertising, or relevant field.

Nice To Haves

  • Agency and/or non-profit federated model experience a strong plus.

Responsibilities

  • Provide overarching video strategy and creative visioning for PPFA and PPAF.
  • Ideate and produce on-brand, bold, engaging videos that further organizational and campaign goals.
  • Execute against distribution strategies and plans for videos in collaboration with content teams.
  • Lead, inspire, and provide thought partnership to a team of video producers, supporting their work from start to finish.
  • Encourage the professional development of the growing internal video team.
  • Serve as a go-to thought partner for video for leaders across PPFA and PPAF.
  • Maintain a comprehensive view of all team video work to ensure delivery of current needs and pave the way for continual development of new forms of video content.
  • Oversee larger scaled projects, working directly with production companies and internal producers.
  • Direct a variety of work, including both short- and long-form video content for various platforms.
  • Champion the brand while navigating the ever-changing needs of a complex federation.
  • Anticipate the needs of the organization and prepare the team for long-term success.
  • Work closely with leadership and stakeholders, articulating video strategy and evangelizing Video team work.
  • Collaborate with Editorial, Creative, and Marketing teams to develop concepts, narratives, scripts, and treatments.
  • Provide thought partnership through the lens of video and collaborate with the National Director of Creative + Video.
  • Manage conflicting priorities and limited bandwidth for multiple projects and deadlines.
  • Collaborate across divisions, functions, and geographies.
  • Find cost-saving opportunities in vendor budgets and proposals.
  • Develop resourcing plans for video across complex workstreams and project teams.
  • Ensure video outputs are strategically sound, responsibly produced, and within brand guidelines.
  • Manage team capacity and output for rapid response moments.
  • Lead on branded electoral video content during election cycles.
  • Pitch video concepts to internal clients and facilitate feedback sessions.
  • Build and maintain a repository of production partners, film/video directors, animation studios, and stock footage houses.
  • Respond thoughtfully to strategic shifts and stakeholder feedback while maintaining a clear point of view.
  • Stay abreast of the latest trends, themes, and people in the video industry.
  • Perform other duties as assigned.

Benefits

  • E-Verify program participation
  • Equal employment opportunity employer
  • Commitment to maintaining a non-discriminatory work environment
  • Commitment to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation.
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