Director, Salesforce Engineering

Versant • New York, NY

12d • $170,000 - $200,000 • Hybrid

About The Position

Versant is seeking a Director of Salesforce Engineering to lead the design, development, deployment, support, and evolution of Versant’s enterprise-wide Salesforce ecosystem—spanning Sales Cloud, Service Cloud, Marketing Cloud (Engagement), and Data Cloud/CDP. This leader will drive the engineering vision for our customer and business-facing platforms, ensuring reliability, scalability, and innovation in support of Versant’s growth strategy. You will build and lead a high-performing team of engineers and solution architects responsible for platform architecture, integration, and delivery.
You’ll partner with stakeholders across Marketing, Sales, Product, Data & Analytics, and Corporate Technology to align our Salesforce strategy with business goals and technical standards.

Requirements

• 10+ years of experience in software engineering, with at least 5+ years leading Salesforce engineering or CRM platform teams.
• Expertise with Salesforce platform architecture, including Sales Cloud, Service Cloud, Marketing Cloud, or Data Cloud/CDP.
• Deep understanding of Apex, Lightning, Flows, API integration, middleware, data modeling, and security best practices.
• Proven success delivering enterprise-scale Salesforce implementations with multiple integrations and high user adoption.
• Demonstrated ability to lead and mentor technical teams, manage budgets, and balance internal/external delivery models.
• Background in agile delivery and DevOps principles, including automated testing and CI/CD.
• Bachelor’s degree in Computer Science, Engineering, Information Systems, or related field (Master’s preferred).
• Excellent communication, problem-solving, and stakeholder management skills.

Nice To Haves

• Experience in media, entertainment, or consumer subscription businesses.
• Familiarity with AWS, GCP, or Azure for Salesforce integrations and data pipelines.
• Experience implementing Salesforce Marketing Cloud Engagement or Data Cloud/CDP for audience segmentation or personalization.
• Passion for leading teams through large-scale transformation and modernizing legacy CRM systems.
• Knowledge of privacy and compliance frameworks (GDPR, CCPA) as they relate to customer data and consent management.

Responsibilities

• Platform Strategy & Architecture Define the engineering vision, standards, and multi-year roadmap for Salesforce platforms (Sales, Service, Marketing, and Data Cloud).
• Architect scalable, secure, and integrated Salesforce solutions that meet enterprise and customer needs.
• Align platform architecture with Versant’s digital strategy, ensuring flexibility for future expansion and new capabilities.
• Evaluate and adopt emerging Salesforce technologies (AI, automation, data unification) that enhance performance, usability, and business outcomes.
• Partner with Product, Data, and Enterprise Technology leaders to ensure cohesive architecture and alignment across corporate systems.
• Delivery & Operations Excellence Lead end-to-end Salesforce delivery, from requirements and design through testing, deployment, and sustainment.
• Oversee technical delivery, CI/CD pipelines, and environment management to ensure stability and predictable releases.
• Drive best practices in DevOps, code quality, documentation, and automated testing to enable faster innovation with minimal risk.
• Collaborate with data, integration, and infrastructure teams to ensure seamless interoperability across applications.
• Monitor platform performance, availability, and incident response, ensuring operational excellence and continuous improvement.
• Partner & Team Leadership Build and lead a blended organization of internal engineers, architects, and contracted delivery partners.
• Serve as the accountable leader for all contracted and managed service partners, ensuring delivery quality, cost effectiveness, and strategic alignment.
• Define clear scopes of work, service-level expectations, and governance processes with delivery partners.
• Foster a culture of collaboration, ownership, and learning—balancing partner execution with internal capability growth.
• Mentor and develop team members, driving engagement, accountability, and professional development.
• Manage budgets and resource plans, ensuring optimal allocation across initiatives.
• Governance, Security & Stakeholder Alignment Ensure Salesforce platform compliance with corporate security, privacy, and regulatory requirements.
• Establish and maintain engineering governance: version control, change management, documentation, and technical standards.
• Partner with Legal, Privacy, and Security teams to safeguard customer and business data.
• Collaborate with leaders across Marketing, Sales, Product, and Corporate Technology to align goals and communicate progress.
• Provide executive-level visibility into platform health, roadmap execution, risks, and outcomes.
• Act as the technology ambassador for Salesforce engineering, representing the function across Versant’s leadership forums.

Benefits

• This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks.

What This Job Offers

• Job Type: Full-time
• Career Level: Director