Director, Regional Marketing Lead (West Region)

IDEAYA Biosciences

2d•$196,000 - $242,000•Hybrid

About The Position

IDEAYA Biosciences is seeking a highly strategic, scientifically credible, entrepreneurial, collaborative Regional Marketing Lead (RML) to support the successful commercialization and medical engagement strategy of darovasertib in metastatic Uveal Melanoma and future indications. Reporting into Commercial Strategy & Marketing, this field-based role will serve as a key commercial engagement partner responsible for developing relationships with priority thought leaders & academic centers, gathering actionable marketplace insights, supporting peer-to-peer education, and helping shape launch strategy in partnership with Marketing, Medical Affairs, Sales, Value & Access, and other cross-functional teams. The RML will play a critical role in helping IDEAYA transition to a commercial-stage organization by strengthening scientific engagement, supporting launch readiness activities, and building meaningful relationships with key stakeholders across academic and community oncology settings. The ideal candidate combines deep oncology commercialization experience with strong scientific acumen, rare disease expertise, and a passion for improving outcomes for people living with cancer.

Requirements

Bachelor’s degree required; advanced degree preferred
8+ years of biotechnology/pharmaceutical industry experience with oncology focus preferred
Experience in one or more of the following: Brand marketing, Thought leader engagement, Field strategy / Sales, Commercial launch planning, Market development
KOL engagement experience in oncology and especially rare oncology is preferred
New oncology product launch experience is preferred
Demonstrated ability to build and maintain relationships with oncology thought leaders
Demonstrated excellence in oncology commercialization, launch execution, and business planning
Excellent communication, collaboration, and strategic thinking skills
Ability to travel extensively within assigned region and to major congresses

Nice To Haves

Advanced degree preferred
Experience in rare disease expertise

Responsibilities

Develop and maintain strategic relationships with key academic and community thought leaders within assigned geography
Identify emerging thought leaders and evolving treatment landscape trends
Support ongoing engagement with KOLs, investigators, and key external stakeholders relevant to darovasertib and future pipeline assets
Gather, synthesize, and communicate actionable marketplace insights to cross-functional stakeholders
Identify opportunities to strengthen IDEAYA's presence within the melanoma and ocular oncology ecosystem
Partner with Commercial Strategy & Marketing to support launch planning and execution activities
Develop and execute regional strategic plans aligned to launch objectives and the overall Uveal Melanoma commercialization strategy
Provide regional insights to inform segmentation, targeting, messaging, and account planning
Collaborate with cross-functional teams to support launch readiness initiatives
Support speaker identification, onboarding, and training initiatives
Help execute peer-to-peer education programs and advisory boards
Manage budget, and vendors to ensure high-quality, efficient execution and fiscal discipline.
Support development and execution of regional marketing programs and educational campaigns.
Support congress planning and onsite engagement activities (e.g., ASCO, ESMO, major regional meetings)
Coordinate stakeholder interactions and insight capture during congresses and key events
Partner closely with Medical Affairs, Value & Access, Training, Sales, and Commercial Operations
Ensure compliant and coordinated engagement aligned with company strategy and regulatory requirements
Contribute to development of field insights processes and stakeholder engagement best practices