Director, Product Strategy (Upstream Marketing)

Hugel Aesthetics•Newport Beach, CA

5d•$195,000 - $230,000•Onsite

About The Position

We are a fast-growing, global aesthetics pharmaceutical company building and scaling our U.S. organization. As we expand our portfolio and pipeline, we are seeking a Director, Product Strategy (Upstream Marketing) to lead the development of new products grounded in deep market insight, clinical value, and customer demand. This is a highly visible, high-impact global role for a strategic leader who thrives in a build environment and wants to shape the future of a growing global aesthetics business.

Requirements

Experience in medical aesthetics, pharmaceuticals, or medical devices
Strong understanding of clinical, regulatory, and commercial considerations
Proven ability to translate insights into actionable product and portfolio strategies
Track record of influencing cross-functional teams and driving alignment
Strategic mindset with a hands-on, builder approach
Strong communication skills and executive presence

Responsibilities

Shape Product & Portfolio Strategy
Lead upstream product strategy for new product development and key line extensions
Define product value propositions, positioning, and differentiation strategies
Partner with Commercial leadership to inform pricing and portfolio decisions
Bring the Voice of the Customer
Lead market, competitive, and trend analysis within the aesthetics market
Define target customer segments (e.g., dermatologists, plastic surgeons, med-spas)
Identify unmet clinical and business needs to inform innovation
Drive Cross-Functional Alignment
Partner closely with R&D, Medical Affairs, and Commercial teams to shape product concepts, indications, and claims
Ensure strong alignment between clinical development and commercial strategy
Influence key decisions across the product lifecycle
Build the Innovation Pipeline
Identify and evaluate new product opportunities aligned with market needs
Contribute to long-term portfolio strategy and innovation roadmap
Set the Foundation for Launch Success
Define pre-launch strategy, including target customers, messaging, and differentiation
Develop strategic frameworks and tools to enable Sales, Marketing, and Training teams