Director Product Marketing

InfineonSan Jose, CA
Onsite

About The Position

As a Director of Product Marketing on our Corporate Functions team, you ensure processes run efficiently, you bring clarity, and dependable support to the heart of the company. This role has a global scope and is responsible for significant revenue (>250M in the past FY as per finance figures) OR Division committed to revenues of 250M within the bluebook period OR manages a team in case of non-critical products OR marketing specialist with deep IC, software or system understanding (stand-alone for products with high strategic importance).

Requirements

  • BSEE or equivalent degree. MSEE preferred
  • 12+ Years of working experience
  • Knowledge of Automotive Ethernet and other high speed communication interfaces

Responsibilities

  • Develops product strategy and product related content for Bluebook
  • Generates and develops product ideas
  • Analyzes markets/competitors down to the product level using regional input
  • Captures product requirements
  • Defines the value proposition for the product
  • Selects pricing strategy and defines pricing guideline/corridor for product
  • Develops a business case for the product
  • Aligns with Application Marketing positioning on the product level
  • Develops and continuously updates product roadmap
  • Drives commercial synchronization with lead customers
  • Develops market introduction plan and supports G2M activities

Benefits

  • Incentive plan
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