Director, Product Line Management

Otter Products•Fort Collins, CO

22h•Hybrid

About The Position

Otter Products is seeking a Director, Product Line Management to lead its Product Line Management team. This hybrid role is based in the Fort Collins, Colorado office, with the flexibility to work remotely for a portion of the time. The Director is a strategic business leader responsible for setting and executing the vision, strategy, and growth plans for the company’s product portfolio. The role leads the development and commercialization of innovative, consumer-focused products intended to drive revenue growth, market share, profitability, and brand differentiation. The Director owns the long-term product roadmap, category strategy, and product lifecycle management process, ensuring products meet evolving customer needs and business objectives. As a people leader, the Director develops and leads a high-performing product line management team and fosters collaboration across functions including Design, Engineering, Merchandising, Consumer Insights, Marketing, Planning, Operations, Finance, and Sales. The ideal candidate has deep product management expertise, strong leadership capabilities, commercial acumen, and a record of conceiving, developing, and scaling innovative products in competitive markets.

Requirements

Bachelor’s degree in Business, Product Development or Management, Merchandising, Engineering, or a related field; relevant experience may be considered in lieu of a degree.
At least 10 years of progressive product management and/or category management experience, including conceiving, developing, launching, and scaling innovative products.
Experience developing and executing product strategies that drive revenue growth, profitability, and market share gains.
At least four years of people leadership experience in a Manager, Senior Manager, Director, or higher-level role.
Ability to travel up to 25%.

Nice To Haves

Experience in consumer products, durable goods, outdoor products, sporting goods, apparel, electronics, or a related industry.

Responsibilities

Develop and execute the long-term vision, strategy, roadmap, and portfolio plans for assigned product lines, aligning them with corporate objectives, brand positioning, consumer needs, and financial goals.
Lead the end-to-end product lifecycle, from identifying market opportunities and developing concepts through commercialization, lifecycle management, and product retirement.
Identify emerging market trends, consumer insights, competitive intelligence, and whitespace opportunities to drive innovation, category growth, and competitive advantage.
Translate consumer, marketplace, and business insights into product strategies, business cases, product requirements, assortment architectures, pricing frameworks, and product roadmaps.
Maintain accountability for product line revenue growth, market share, profitability, margins, forecasting accuracy, and category financial results.
Partner with Design, Engineering, Merchandising, Marketing, Sales, Operations, Supply Chain, Finance, and other stakeholders to develop, launch, and optimize products and meet milestones and commercialization objectives.
Use product performance, customer feedback, marketplace trends, and financial results to guide decisions and optimize assortments, portfolios, and future innovation investments.
Present product strategies, business plans, category performance, and recommendations to executive leadership.
Build, train, mentor, develop, and retain a high-performing team; set clear expectations, foster accountability, and support employee growth and succession planning.
Champion innovation, collaboration, continuous improvement, and customer-centric thinking while leading cross-functional teams and influencing organizational outcomes.