Director, Planning

IPG Mediabrands•New York, NY

About The Position

As Director, Planning, you’ll support the vision and strategic plan for the account, ensuring success across Work Quality, Client Relationships, Financials, and Team Health. You’ll play a key role in planning and executing media strategies integral to their business success and launch industry-leading work that propels the business forward.

Requirements

Excellent written, verbal, and presentation skills
High level of comfort presenting to all levels of clients and internal senior management
Self-Starter, demonstrates initiative
Ability to manage multiple projects simultaneously
Thrives in fast paced environment; nimble, flexible, and solution-oriented
Solid awareness of industry trends and planning/measurement models
Ability to incorporate agency tools/practices/products
6-8 years of experience within integrated planning; 3+ years as a people manager
Collaborative mindset; effective at communicating across multiple departments (client, broadcast buying team, analytics team, OOH team, etc.)
Prioritizes mentorship and career development of team
Proven track record with client relations and growing existing business

Responsibilities

Understand client objectives and ensure translation into actionable and measurable media objectives, strategies, and plan KPIs.
Manage and provide team leadership to the media plan process, including ideation formation, presentation, and implementation.
Manage multiple campaigns at a time across multiple channels when needed.
Manage the integration and partnership of internal cross functional SBU partners across client’s business as appropriate.
Work with SBU partners to ensure strategic alignment with performance-based campaigns (Search/Social/Programmatic).
Lead relationships with SBU’s, client agencies and internal teams to evaluate and select the right partners for investment.
Work closely with strategy and analytics to identify appropriate data strategies to promote growth.
Ensure plans deliver upon KPI’s by providing measurement touch bases throughout the campaigns.
Ensure full budget utilization, tracking and stewardship across all reporting markets – based on client specific needs.
Responsible and accountable to the implementation of media plan and deliverables, driving relationship with internal teams and partners including strategy, buying, analytics and SBUs