Director of Sales, Union Labor and Trusts

Virta Health
•$141,000 - $182,000•Remote

About The Position

Virta Health is on a mission to reverse metabolic disease in one billion people through technology, personalized nutrition, and virtual care. The company partners with health plans, employers, and government organizations. As Director of Sales, you will sell Virta's solution to union, labor, and trust organizations with 1,000–20,000 members. You will help build commercialization efforts and capitalize on national attention for Virta’s work. The role includes taking an established prospect funnel through contracting and close, generating opportunities with support from Marketing, acquiring new clients and growing existing relationships, and working with Customer Success and the health plan team to expand accounts. You will also educate ASO partners and consultants, promote Virta’s cardiometabolic reversal solution, and share client and prospect feedback with the team. Within the first 90 days, you will build internal relationships, learn and pitch the Virta story, begin prospect outreach, work with your SDR on a territory plan, and create and start executing a business plan. This is a remote-first role. The compensation range is $141,000–$182,000, with starting pay based on location, qualifications, and experience. The role may involve access to sensitive patient information governed by HIPAA, and employees are expected to follow Virta’s security and privacy procedures.

Requirements

  • At least 7 years of experience selling an innovative healthcare solution to union, labor, and trust organizations nationally.
  • Consistent record of achieving sales targets in this vertical.
  • Ability to establish and maintain trusted relationships with union trustees, fund administrators, and consultants.
  • Familiarity with union benefit structures, including governance processes.
  • Quantifiable history of hitting personal sales targets.
  • Ability to present clearly to key decision-makers.
  • Consultative selling experience from lead generation through contract signature.
  • Ability to proactively manage a pipeline.
  • Demonstrated collaboration with internal colleagues, including Marketing, Product, and Operations, to support sales momentum.
  • Passion for improving the health of millions of people.
  • Ability to thrive in a fast-growing startup environment.
  • Proactive use of AI tools to improve individual output and efficiency.

Nice To Haves

  • Existing relationships with key decision-makers.
  • Knowledge of the cardiometabolic space and potential competitors.

Responsibilities

  • Move prospective clients from the established prospect funnel through contracting and close.
  • Use Marketing demand-generation work to create new opportunities.
  • Close new clients and expand existing relationships.
  • Partner with Customer Success and the health plan team on expansions that increase revenue.
  • Educate ASO partners and consultants to support territory growth.
  • Promote Virta as an innovative cardiometabolic reversal solution.
  • Work with Virta team members to provide client and prospect feedback.
  • Build internal relationships and learn and pitch the Virta story.
  • Begin outreach to prospects already in the funnel.
  • Partner with an SDR to create a territory plan.
  • Create and begin executing a business plan for success.
  • Represent Virta at union events, trustee summits, and industry events to build brand awareness and pipeline.
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