Director of Sales & Marketing

Sage Hospitality•West Palm Beach, FL

5d•$160,000 - $180,000

About The Position

Sage Hospitality Group is looking to hire a Director of Sales & Marketing to join us at the Ben, Autograph Collection, in West Palm Beach, Florida! The Ben is stepping into a world where luxury is intentional, style has substance, and service is an art form. Overlooking the Intracoastal in the heart of West Palm Beach, The Ben attracts people who are drawn to elevated experiences, thoughtful details, and the energy that comes from doing things beautifully and boldly. This is a place for professionals who take pride in presence, crave excellence, and want to be part of a culture that is confident, refined, and unapologetically distinctive. At The Ben, you don’t just work in luxury—you help create it. At The Ben, West Palm Beach, every corner tells a story. Part of Marriott’s Autograph Collection, our hotel is inspired by the legendary Byrd “Birdie” Dewey and her famed Ben Trovato Estate—a place where creativity, sophistication, and individuality converged. Today, The Ben carries that spirit forward, blending modern luxury with a warm, story-rich atmosphere that feels “Exactly Like Nothing Else.” Perched along the waterfront, The Ben overlooks the shimmering marina and the Intracoastal Waterway, where city energy meets coastal elegance. Guests are invited to savor bold flavors at Proper Grit, our signature whisky and supper club–inspired restaurant, or enjoy rooftop Mediterranean tapas and handcrafted cocktails at Spruzzo, downtown’s only water-facing rooftop lounge. With a rooftop heated saltwater pool, versatile event spaces, and a team devoted to authentic hospitality, The Ben is a destination where every moment becomes a lasting memory. Job Overview Meets and exceeds revenue goals by developing new accounts and growing current hotel accounts in a profitable and win-win selling approach.

Requirements

Minimum of high school diploma or equivalent.
4+ years of hotel sales management experience
3-5 years sales management experience
Requires knowledge of general sales techniques, yield management, and customer service skills.
Ability to Travel
Requires the ability to hear, speak, read and write English fluently.
Requires 12th grade level mathematics, spelling and reading skills.
Requires effective business writing skills.
Vision to read fine print and computer screens, to see colors, to observe rooms in poorly lit conditions
Understand and follow verbal/written instructions.
Organized.
Be able to work on more than one task at a time.
Develop strong internal and customer relations.
Set and manage priorities and plan activities in advance.
Adhere to deadlines.
Solve Problems and make sound business decisions.
Understand and follow verbal/written instructions. Work on more than one task at a time. Develop strong internal and customer relationships. Set and manage priorities and plan activities in advance. Solve problems and make sound business decisions.

Responsibilities

Achieves a minimum of 90% of productivity goals and 100% of activity goals, as established by management.
Leads direct reports in a manner that achieves the properties sales goals and holds them accountable to their essential duties and responsibilities.
Direct Sales: Targets appointment-oriented sales calls to ensure a successful direct sales program, in accordance with goals established by department budget and marketing plan. Must have own reliable transportation and posses a valid state driver's license in order to make sales calls.
Key Account Management: Maximizes current hotel key accounts by identifying and capturing those that offer revenue growth.
New Account Development: Captures competitor's accounts through networking, research and reader board surveys in order to target and solicit those most probable to generate new business.
Plans and implements an on-going Targeted Account Development "hit list" in order to create new revenue and acquire valuable hotel contacts, and contracts.
Plan and implement ecommerce and internet marketing strategies.
Promote the story of the brand and the hotel in the market, with the goal of increasing overall profitability of the property.
Adjust the sales plan according to changes in business and marketing trends, aggressively pursue the market mix and type of group and transient business that will best achieve the success of the hotel and support the selling philosophy, meet or exceed the budgeted goals in sales, profit and occupancy for the total hotel operation.
Maintain a current working knowledge of the competition, demonstrate a working knowledge of all hotel operation, and maintain an awareness and application of current state of the art sales techniques and practices.
Continually targets and prospects for new business through telemarketing, individual creativity and innovation.
Yield Management: Utilizes yield management techniques by profitably negotiating room rates and function space commitments in order to enhance the hotel's financial performance.
Account Service and Management: Maintains well-documented, accurate, organized and up-to-date file management system in order to service client and employer in the most expedient, organized and knowledgeable manner.
Develops strong customer relations through frequent communication and the use of professional, courteous and ethical interpersonal interaction.
Develops customer profiles and maintains an effective trace system, including trace dates and references, in order to best meet client needs, resulting in superior account service and increased revenues.
Promptly follows-up on all customer needs and inquiries in an efficient and expedient manner.
Product Knowledge: Conducts research, surveys, personal investigation and studies market place and territory in order to effectively capitalize on the hotel's strengths and competitor's weaknesses and capabilities.
Time Management: Focuses on revenue-producing activity and maximizes selling time by dedicating a minimum 90% work time on direct sales efforts.
Professionalism: Controls expenses including travel on the property's behalf in order to minimize hotel costs.
Represents themselves, the hotel and Sage Hospitality Resources, Inc. with the highest level of integrity, professionalism, a service-focused approach and a caring, sincere attitude at all times.
Exhibits a positive and involved team attitude to all hotel departments and maintains open communications with all co-workers for the best overall performance of the hotel.
Display a neat, clean and business-like appearance at all times.

Benefits

Unlimited paid time off
Eligible to participate in Sage bonus plan
Eligible to enroll in medical insurance with employer covering up to 70% of premiums with wellness credit
Eligible to enroll in dental insurance with employer contribution towards premiums & vision insurance
Eligible to participate in the Company’s 401(k) program with employer match
Eligible to enroll in Health savings accounts or Flexible Spending Accounts
Company paid Basic Life and AD&D insurance coverage, with option to enroll in additional coverage
Eligible to purchase Pet Insurance, Accidental Insurance, Critical Insurance and Hospital Indemnity Insurance
Company-paid short-term disability
WINFertility guidance for those enrolled in Sage medical plan
Calm Health Application Subscription
Tuition Reimbursement of up to $2,000 per calendar year
Employee Assistance Program
Great discounts on Hotels, Restaurants, and much more.
Eligible to participate in the Employee Referral Bonus Program. Up to $1,000 per referral.