About The Position
LiveKit is looking for a seasoned Revenue Marketing leader to build and scale the function from the ground up. This is a high-impact role sitting at the intersection of marketing, sales, and growth — you'll own the marketing strategy and execution that drives pipeline and PLG, and you'll be building the team that makes it happen. You'll work hand-in-hand with our sales and product organizations and report directly into the Head of Marketing.
Requirements
- You have 10+ years of B2B marketing experience with at least 3–4 years managing a team, ideally a team of 3 or more marketers
- You've led field marketing teams aligned to regional sales targets and know how to build pipeline-generating campaigns from scratch
- You have hands-on experience running digital demand generation campaigns — paid, content, and outbound — and can point to tangible results (MQLs, pipeline contribution, conversion rates)
- You're fluent in the metrics that matter in revenue marketing and can speak the language of sales: pipeline coverage, influenced vs. sourced revenue, stage conversion, and marketing ROI
- You understand PLG/self-serve motions and have some experience (or strong intuition) for how to connect product-led growth with sales-led expansion
- You've built teams, not just managed them — you know how to hire, onboard, and develop marketers who are tied to revenue goals
- You're equally comfortable setting strategy and rolling up your sleeves; in a lean team, no job is too small
- You thrive working cross-functionally — you'll be a key partner to sales, design, and PMM, and you know how to get alignment without slowing things down
Nice To Haves
- ABM experience is a plus — even if you haven't run an ABM program yourself, you know what good looks like and can help us build toward it
Responsibilities
- Build, lead, and scale a high-performing marketing team aligned to revenue goals, driving qualified pipeline and self-serve signups
- Partner with sales leadership and field teams to design and execute field marketing programs that generate high-quality, sales-ready leads
- Own strategy and execution of multi-channel digital campaigns that consistently achieve MQL targets and drive high-value user acquisition
- Establish and manage a comprehensive reporting framework that quantifies marketing’s impact on revenue, including pipeline sourced, influenced, and full-funnel conversion metrics
- Bridge PLG and sales-led motions by collaborating with product and data teams to define lead scoring, lifecycle nurture programs, and retargeting strategies that convert product users into sales opportunities
- Develop and launch an account-based marketing (ABM) strategy for enterprise accounts, including defining target segments and building the team and infrastructure to support it
- Act as the strategic link between marketing and sales, with deep fluency in sales org structures, customer lifecycle stages, and the key metrics that drive revenue performance
Benefits
- Competitive salary and equity package
- Health, dental, and vision benefits
- Flexible vacation policy
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
