Director of Product Marketing Management for Education

Microsoft•Redmond, WA

22h

About The Position

AI is poised to redefine how the world learns, and Microsoft AI aims to lead this transformation with integrity and ambition. The Director of Product Marketing Management for Education will ensure this is done with clarity, purpose, and impact, shaping not just a product but the future of learning itself. This role involves defining how Microsoft AI serves students, institutions, and lifelong learners globally, operating at the intersection of product strategy, pedagogy, policy, and storytelling. The Director will translate complex AI capabilities into intuitive, ethical, and indispensable experiences for learning environments. Key responsibilities include owning the upstream truth of Education products, encompassing user and competitive insights, narrative, category framing, and strategic conditions to build solutions that improve learning outcomes and institutional resilience. The role requires deep partnership with Product, Engineering, and Research to shape the roadmap, influence prioritization, and ensure effective problem-solving. Additionally, the Director will craft compelling stories to help students understand the value of Microsoft AI products in their learning journey. This position is for a systems thinker, strategist, and storyteller who can bring coherence to a complex ecosystem and establish Microsoft AI as a trusted partner for the future of learning, driving meaningful, trusted adoption across education at a global scale. Microsoft's mission is to empower every person and every organization on the planet to achieve more, fostering a culture of inclusion, respect, integrity, and accountability.

Requirements

Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience in go-to-market/product marketing in education OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in go-to-market/product marketing in education OR equivalent experience.
4+ years people management experience or indirect people management experience (or virtual teams)

Nice To Haves

Master's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in go-to-market/product marketing in education OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 12+ years experience in go-to-market/product marketing in education OR equivalent experience.
6+ years people management experience.
10+ years of product marketing experience, including ownership of upstream product strategy and positioning for complex platforms in Education or adjacent regulated domains.
5+ years experience in Education technology or large scale consumer/enterprise distribution.
Experience operating at a director-level scope and influence, shaping product direction through customer, institutional, and market insight, and driving outcomes through systems and cross functional leadership, not just execution.
Experience defining and scaling global narratives and launches, translating complex AI capabilities into clear, differentiated value propositions that resonate across higher ed, lifelong learning, and global markets.
Experience leading high impact global launches, including defining success metrics (adoption, usage, perception) and building reusable messaging, assets, and enablement frameworks for field and GTM teams.

Responsibilities

Define the foundational customer, institutional, and market insights that shape the Education Product roadmap.
Identify the unmet (learning, emotional, mental) needs of students and translate them into crisp product requirements.
Build a deep understanding of global education systems, pedagogical trends, and the rapidly evolving competitive landscape to guide product direction.
Own the core narrative for Microsoft AI in Education — from category definition to product level positioning.
Craft stories that resonate across university/college and lifelong learning audiences, balancing aspiration with evidence.
Ensure every product has a clear, differentiated, emotionally resonant value proposition grounded in real learning outcomes.
Partner with go-to-market (GTM), Sales, and Campus Field teams to ensure launches are not just well executed, but strategically sequenced and deeply aligned to student needs.
Define the success metrics for Education launches and ensure the organization is aligned on best practices.
Build the assets, messaging frameworks, and enablement materials that empower global teams to tell a consistent, compelling story.
Serve as the connective tissue between Product, Engineering, Research, Policy, and Marketing.
Influence senior leaders with clarity, insight, and conviction — ensuring Education remains a strategic priority across Microsoft AI.
Champion responsible AI principles and ensure our products meet the highest standards of safety, equity, and accessibility.
Embody our Culture and Values