Director of Product Management, UX Platform

Etsy•Brooklyn, NY

1d•Hybrid

About The Position

We are looking for a Director of Product Management to lead UX Platform, the team that builds the foundation every Etsy experience is made on. As a leader of our UX Platform, you will be responsible for setting product strategy across design systems, prototyping, web front-end infrastructure, and front-end developer experience; raising the bar on how Etsy measures and improves experience quality; and building and coaching a team of product managers. This is a full-time position reporting to the Senior Director of Product Management, Foundation. UX Platform is where design and engineering meet. We own the design system, the prototyping tools, and the web front-end frameworks and tooling used to build every page on Etsy. The quality, consistency, and speed of our entire product organization runs through our work. You'll partner closely with Engineering and Design leaders who each bring a distinct point of view, and with the product teams who build on our platform. Bridging those perspectives into one platform strategy is a core part of the job. Etsy has made UX quality a company-wide priority, and this team sits at the center of it. You'll help define how we benchmark critical buyer and seller journeys, modernize a long-lived front-end stack, and shape how AI-assisted tools change the way designers, PMs, and engineers work. Our internally built AI prototyping app is already live, and what comes next is yours to help decide.

Requirements

You've led products for platform, infrastructure, design-system, or developer-experience teams whose customers are internal and technical (engineers, designers, PMs), and you know what it takes to earn their trust.
You're a systems thinker who can connect the pieces of a design system, front-end architecture, and developer workflow into one coherent picture.
You turn ambiguity into clarity.
You learn fast, adapt as the organization evolves, and create structure rather than waiting for it to be handed to you.
You own problems and outcomes, not just projects, and you're comfortable working in a product operating model built around that idea.
You measure what matters, whether that's developer experience or UX quality, and use data to prioritize.
You communicate crisply and credibly with highly technical audiences and highly design-minded ones, and you can build shared conviction when their priorities compete.
You're an excellent coach who has managed PMs and helped them grow.
You're curious, enthusiastic, generous, and responsible, and you're excited about agentic and AI-assisted ways of working.

Responsibilities

Set and drive product strategy across web front-end developer experience, infrastructure, design systems, and prototyping, and make the trade-offs that turn a broad remit into a focused, prioritized roadmap.
Build a portfolio of solutions for measuring experience quality across Etsy, along with internal front-end developer experience, and use that evidence to decide where to invest.
Define our multi-year investment strategy for agentic and AI-assisted capabilities across design, product, and engineering workflows.
Lead and grow a team of product managers, investing in their careers and their craft.
Champion front-end platform health, accessibility, and design-system best practices as first-class product requirements, not afterthoughts.
Partner with the product teams who build on the platform to understand their needs and turn them into clear priorities.
Represent UX Platform's roadmap and progress to senior leadership, and build the case for investment where needed.