Director of Product Management - RethinkBH

RethinkFirst • Atlanta, GA

2d • Remote

About The Position

RethinkFirst is seeking a Director, Product Management — Behavioral Health to lead the product strategy and execution for RethinkBH. This role involves managing a team of Product Managers and collaborating with executive leadership to achieve significant outcomes in growth, retention, and clinical impact. RethinkBH is a comprehensive behavioral health platform designed for ABA and pediatric therapy providers, integrating clinical and operational workflows. It features evidence-based clinical programming, mobile data collection, a large content library, scheduling, Electronic Visit Verification (EVV), billing and revenue cycle management, analytics dashboards, and staff development resources. This is a key leadership position requiring cross-functional collaboration with Sales, Marketing, Customer Success, Implementations, Finance, and Engineering to shape the multi-year roadmap, ensure market readiness, and deliver value to providers.

Requirements

• 8+ years of experience in SaaS Product Management
• Strong experience with electronic health records and clinical workflows
• You inspire and elevate teams-you're a builder, mentor, and culture shaper.
• You're strategic, but you know when to get into the weeds.
• You tell compelling stories with data, translating complexity into clarity for execs and customers.

Responsibilities

• Define and communicate a bold product vision aligned to our growth strategy.
• Develop product roadmaps that expand our reach into adjacent markets and customer segments.
• Conduct market analysis and interact with customers and prospects to identify new markets, articulate the value proposition, define requirements, and lead the development of a product roadmap.
• Partner directly with executive leadership to align product strategy with business priorities.
• Develop product leaders and a strong succession bench by delegating real ownership, providing structured feedback and coaching, and ensuring the team is equipped to operate at scale.
• Oversee new product development in collaboration with internal stakeholders, including marketing and sales, to ensure that new and existing products support the organization's financial goals.
• Drive partnership strategy for Behavioral Health.
• Lead voice-of-customer discovery across strategic accounts to shape portfolio direction.
• Stay ahead of emerging tech and industry innovation to future-proof our offering.
• Work closely with key accounts to understand their specific use cases and align with roadmap.
• Define and track key performance indicators (KPIs) for product success.
• Use data-driven insights to make informed decisions.
• Lead, coach, and mentor a team of Product Managers and Product Owners—setting clear expectations, creating space for autonomy, and raising the bar on product craft (discovery, roadmap, execution, and storytelling).
• Build and scale the Product org: hiring and onboarding, defining career paths and leveling, running performance and growth conversations, and establishing an operating cadence (OKRs, quarterly planning, weekly execution rituals) that drives accountability and outcomes.
• Act as the connective tissue between Product, Sales, Marketing, Implementations, and Customer Success.
• Drive market readiness for product launches, migrations, and expansion strategies.
• Ensure internal teams are enabled to deliver the value of our platform to every customer.

Benefits

• Generous health, dental, & vision benefits package
• Flexible paid time off
• 11 paid company holidays
• 401k + matching
• Parental leave
• Access to our award-winning RethinkCare platform supporting neurodiversity in the workplace through parental success, professional resilience, and personal wellbeing.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed