Director of Media Services

Greenville Drive LLC•Greenville, SC

3d•Onsite

About The Position

We are currently seeking a creative, high-energy, and motivated individual to be our next Director of Media Services. This position is a challenging and rewarding role, which will help the individual gain valuable experience in the professional sports industry. This position requires a high level of organization, attention to detail, flexibility and a professional approach. The ideal candidate will be a team-oriented individual capable of handling multiple projects at once.

Requirements

4-year college degree from an accredited college or university, preferably in Communications, Graphic Design and/or Public Relations
Expertise with Adobe Creative Suite including InDesign, Photoshop, Illustrator, etc., as well as familiarity with other design, web, and multimedia software
Additional experience in creative writing a must.
Tech-savvy individual with ability to learn new programs, software, etc. with ease
Creative thinker that stays on top of trends both in and outside the sport of baseball and can react quickly to opportunities as they present themselves
Highly organized, detail-oriented, and proactive.
Can effectively manage resources and prioritize tasks.
Competent solutions-oriented thinker and problem-solver.
Team player, receptive to design critique and able to take feedback from multiple sources and incorporate it into cohesive creative assets.
Aptitude for strong verbal and written communication skills
Ability to work flexible hours, including weekends and nights during Greenville Drive home games, amateur baseball games and other various events hosted at Fluor Field

Nice To Haves

Sports writing experience preferred.
Passion for sports and experience working in a sports environment strongly preferred.

Responsibilities

Oversee & lead all aspects of the Drive's owned media properties to promote the baseball season, community/theme nights, special ticket/merchandise packages, players, and the Drive's role in the community.
Working closely with the VP Partnerships & Fan Experiences create a content calendar for each property that aligns with the Drive's social media calendar as well as the paid media calendar.
Ensure look/feel of all elements of these properties is consistent with the Greenville Drive brand.
Website – develop and share opportunities to use the site (GreenvilleDrive.com and WestEndEventsGVL.com) better and more efficiently, creative updates as needed, enhance visibility of different departments and the Drive story
Emails – Incorporate other departments into our email marketing (Merchandising, Food/Beverage, Sales, West End Events, etc.) highlighting what our fans need to know in a concise and easy to read format.
Develop program to grow the overall Drive email database.
Drive Magazine – responsible for creating content (both written and graphic, in nature) and updating throughout the year.
Bring to life the story of the Greenville Drive, its players, community commitment, fans, mascot, achievements, partner stories/accomplishments, etc. and work with others to create new and innovative ways to promote the existence and use of the digital magazine to broaden readership
Oversee the Drive's external media relations as the primary media contact and provider of Greenville Drive content.
This role will report, share, and organize information as needed for external media contacts (TV, radio, paper, etc.) and sources including, but not limited to, the following:
Baseball Team/Game Content – Roster moves, game notes, game stories, post-game highlights
Baseball-focused social media graphic design & posting - lineups, win/loss graphics, player highlights, player awards, etc. Must collaborate with Social Media Manager to ensure look/feel is consistent and timing is ideal
Player Content – Appearance scheduling, walk up song requests, updating headshots throughout the season
Press Releases – both baseball and community-minded press release writing, distribution, and follow up as requests come in regarding any topic promoted.
Schedule content for ISM network, marquees, and menu boards
Schedule press box staff for each game working directly with the Drive's General Manager on specific data & tracking responsibility needs for the Boston Red Sox & Major League Baseball (Track Man, Game Day Tracker)