LN Concerts, Director of Media and Sponsorship

Live Nation Entertainment•Los Angeles, CA

2d•$120,000 - $150,000•Hybrid

About The Position

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. This role will help sponsors and clients tap into unique connections to achieve their brand and consumer goals. The Director of Media and Sponsorship will drive incremental revenue for Live Nation Urban (LNU), its subsidiaries, and its strategic partners. In concert with leadership, this role will help develop an overall sponsorship and media strategy to meet near-term targets and drive longer-term growth. The position involves collaborating with LNU sponsorship and media team members and festival and media partner sponsorship organizations to optimize revenue within and across events, tours, the LNU Content Creator Network, and partner media platforms. Building and leveraging relationships across the Live Nation Media and Sponsorship organization, current and potential LNU sponsorship and media clients, partner organizations, and the targeted media, sponsorship, and data ecosystem is crucial for maximizing opportunities for LNU. The role also includes helping to establish and/or refine LNU processes to drive efficiencies throughout the organization (e.g., sponsorships, media, marketing, creative, legal, sponsor activations, festival operations, finance), and developing/evolving reporting practices to increase visibility and improve decision-making for LNU senior management. Identifying and executing opportunities for media and sponsorship to support broader LNU strategic initiatives is also a key aspect of this position.

Requirements

Outstanding communication skills (written, oral, and presentation).
Track record of monetizing existing relationships and ability to extend existing network to drive incremental growth within media.
Self-motivated, driven, and highly collaborative team member, willing to lead or support team initiatives as required.
Able to work effectively with people across various levels and departments within the company, from corporate executives to front-line event/touring freelancers and vendors.
Proven leader and contributor with excellent business acumen.

Responsibilities

Drive incremental revenue for Live Nation Urban, its subsidiaries, and its strategic partners.
Help develop an overall sponsorship and media strategy to meet near-term targets and drive longer-term growth.
Work collaboratively with LNU sponsorship and media team members and festival and media partner sponsorship organizations to optimize revenue within and across events, tours, LNU Content Creator Network, and partner media platforms.
Build/bring relationships across the Live Nation Media and Sponsorship organization, current and potential LNU sponsorship and media clients, partner organizations, and the targeted media, sponsorship, and data ecosystem to maximize opportunities for LNU.
Help establish and/or refine LNU processes to drive efficiencies throughout the organization (i.e., sponsorships, media, marketing, creative, legal, sponsor activations, festival operations, finance).
Develop/evolve reporting practices to increase visibility for, and improve decision-making ability of, LNU senior management.
Identify and execute opportunities for media and sponsorship to support broader LNU strategic initiatives.