Director of Marketing

Highgate Hotels•San Francisco, CA

About The Position

The Director of Marketing is responsible for designing, coordinating, directing and evaluating all areas of marketing. He/she is also responsible for formulating effective marketing strategies to achieve long term goals.

Requirements

4-year college degree in business or marketing and 3 years working in a managerial position; or 2-year college degree and 3 or more years of related experience; or 5 years progressive experience working in a managerial position with good business and marketing background.
High school diploma or equivalent required.

Responsibilities

Maintain a warm and friendly demeanor at all times.
Must be able to effectively communicate both verbally and written, with all level of employees and guests in an attentive, friendly, courteous and service oriented manner.
Must be effective at listening to, understanding, and clarifying concerns raised by employees and guests.
Must be able to multitask and prioritize departmental functions to meet deadlines.
Approach all encounters with guests and employees in an attentive, friendly, courteous and service-oriented manner.
Attend all hotel required meetings and trainings.
Participate in M.O.D. coverage as required.
Maintain regular attendance in compliance with Highgate Hotel Standards, as required by scheduling, which will vary according to the needs of the hotel.
Maintain high standards of personal appearance and grooming, which include wearing nametags.
Comply with Highgate Hotel Standards and regulations to encourage safe and efficient hotel operations.
Maximize efforts towards productivity, identify problem areas and assist in implementing solutions.
Must be effective in handling problems, including anticipating, preventing, identifying and solving problems as necessary.
Must be able to understand and evaluate complex information, data, etc. from various sources to meet appropriate objectives.
Must be able to maintain confidentiality of information.
Perform other duties as requested by management.
Formulate effective marketing strategies to meet long term goals.
Prepare yearly marketing budget.
Develop and implement direct mail and telemarketing programs.
Control the cost of all in-house promotions which include room amenities.
Work with the department, casino staff and hotel staff to ensure that players are offered true five-star service.
Control department expenses to achieve company’s objectives.
Develop and review employees on a regular basis.
Write and present major casino marketing summaries including Business plan.