Director of Marketing
Logiwa•Chicago, IL
•Remote
About The Position
Logiwa is seeking a Director of Marketing to lead the company's marketing roadmap and execution, driving customer acquisition, retention, and growth. This is a strategic leadership role responsible for bringing innovation and creative strategy to the forefront of daily operations. The role involves leading the marketing team and reporting to the CEO.
Requirements
- Bachelor's or Master's degree in Marketing, Business Administration, or a related field; or equivalent.
- 7-10+ years of B2B marketing experience, preferably in a fast-paced startup environment.
- Deep domain expertise in SAAS, WMS, or comparable supply chain execution software (e.g., TMS, OMS, ERP/SCM modules).
- Consultative approach, with the commercial acumen to align technical capabilities (like AI and integration) to business value and ROI.
- Understanding of key marketing metrics and able to make data-driven decisions.
- Experience with Hubspot marketing automation.
- Outstanding verbal and written communications skills.
- An infectious attitude and competitive drive to help our customer and team win.
Nice To Haves
- Supply Chain, WMS, OMS, SAAS Software, highly preferred.
Responsibilities
- Translate company strategy and business objectives into strategic and tactical marketing direction.
- Own and improve Logiwa’s demand generation engine, including marketing automation, SEO, content marketing, website, lead scoring, segmenting and nurturing to support a fast growing sales team.
- Perform product marketing research to stay informed about industry trends and competitive landscapes to strategically position Logiwa’s solutions.
- Implement innovative strategies using AI to develop insights, data analytics, and optimization.
- Work collaboratively with Sales, Customer Success, and Product to coordinate valuable, personalized experiences to drive engagement and conversion at a targeted set of accounts.
- Manage a marketing budget, allocating resources effectively to achieve maximum return on investment.
Benefits
- Flexibility to work fully remote, or hybrid
- 15 days of paid time off + 5 personal days annually
- 12 paid company holidays
- Your birthday as a paid holiday
- 100% employer-paid health and dental insurance
- Vision insurance
- Life insurance
- Legal insurance
- Pet insurance
- 401(K)
- Free access to a confidential certified financial advisor
- Employee Assistance Program - confidential counseling and advice available by phone, web, or text
- Community engagement opportunities like quarterly volunteer days
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What This Job Offers
Job Type
Full-time
Career Level
Director
