Director of Marketing

Workshop•Omaha, NE

3d•$130,000 - $170,000

About The Position

Workshop is an internal email platform that helps companies create more happy Mondays. We make it simple to create, send, manage, and measure internal communications that employees actually enjoy. We’re a fast, friendly, and focused team that cares a lot about great work and even greater people. We are growing, and we’re ready to add a Director of Marketing who can help shape our strategy, guide a healthy team, and keep our optimistic, practical brand at the center of everything we ship. The right person in this role loves connecting dots between different parts of the business, and keeping the work grounded in what internal communicators actually need. This role is ideal for someone who enjoys the (sometimes messy, but always interesting) middle of a scaling SaaS company: some structure, plenty of ambiguity, and a real opportunity to build systems that make life easier for everyone. This role reports directly to the CMO and will have 3-6 direct reports to start, depending on experience and skillset.

Requirements

Have led an integrated marketing team, preferably in B2B SaaS or tech
Been operating as a senior manager, director, or VP for 2+ years
Have managed 3+ direct reports
Balance ambition with focus, especially when things are moving quickly
Be comfortable setting direction and jumping in when needed
Care deeply about clarity, quality, and intent in the work
Coach with warmth and directness, and build trust by helping people grow
Enjoy cross-functional work and know how to keep partnerships productive and healthy
Know when to build a process and when to simply get smart people in a room
Have a passion and point of view on internal communications, company culture, and the employee experience
Get in the weeds when you need to, teach and delegate when you don’t
Be comfortable making informed decisions and moving work forward without a lot of oversight

Nice To Haves

Have direct and deep experience in content marketing, product marketing, performance marketing, and/or brand storytelling
Are currently using AI in new, interesting, professional and/or personal ways
Have built your own team, playbooks, and repeatable programs
Bring a calm, grounded energy to shifting priorities
Have managed other marketing managers
Care about brand and pipeline, and don’t treat them like competing planets
Bring a little delight into the work :)

Responsibilities

Work closely with the CMO on long-term strategy, team development, and cross-functional alignment
Support, coach, and develop a small but mighty team with clear priorities and great execution
Set marketing strategies that align with revenue goals and our brand’s optimistic, practical spirit
Run dependable projects, programs, and campaigns across content, creative, customer marketing, demand gen, product marketing, and whatever might be next!
Create simple narratives that help internal communicators understand Workshop and how it makes their work better
Partner closely with Sales and Product so launches, messaging, and GTM motions feel coordinated
Use metrics that matter and translate insights into decisions the team can act on
Build systems and rituals that reduce chaos and increase clarity
Incorporate AI, tools, and processes in smart ways to help us scale
Represent the marketing function in leadership discussions with a mix of steadiness, curiosity, and optimism