Director of Marketing

Core Scientific • Miami, FL

5d • Onsite

About The Position

The Director of Marketing will play a leading role in developing and executing Core Scientific’s marketing initiatives as we continue to expand further into the AI and HPC data center infrastructure space. This is a unique opportunity to join a forward-thinking team at the forefront of technology, shaping strategies that amplify our brand, engage with key decision-makers, and drive business growth.

Requirements

• Bachelor’s Degree (MBA preferred)
• 10 years of progressive experience in digital and integrated marketing
• Exceptional written, verbal, and presentation skills
• Expertise in all elements of social media marketing, branding and positioning
• Proven project management abilities with a track record of delivering on time and within budget

Responsibilities

• Oversee demand generation efforts, including creative content development, outbound campaigns, and strategic partnerships to increase brand visibility, support pipeline development, and create qualified opportunities for the sales team.
• Lead social media strategy across platforms with a focus on thought leadership, audience engagement, brand consistency, and performance against business objectives.
• Design and execute multi-functional campaigns to target companies, ensuring deep engagement with key prospects, key partners and internal teams.
• Manage and optimize the marketing budget, ensuring a strong ROI for all initiatives.
• Work collaboratively with other teams to ensure the right community engagement and positioning to deliver Core Scientific’s reputation and value proposition.
• Work closely with internal teams (Investor Relations, Sales, Operations, Power and HR) and external partners to deliver cohesive, high-impact campaigns.
• Develop a cohesive annual strategic calendar taking into account all events, tradeshows, races and match the associated tactics to deliver a comprehensive program.
• Foster open, respectful, and professional communication directly within the team, with co-workers/ teammates, and leaders across the organization.
• Performs other duties as assigned.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Number of Employees: 101-250 employees