Director of Marketing, Neuroscience Schizophrenia

Johnson & Johnson•Titusville, NJ

1d•Hybrid

About The Position

This senior commercial leadership role is responsible for shaping and driving brand and portfolio marketing strategy to deliver sustained business performance across the Long Action Injectable portfolio (Invega Sustenna, Invega Trinza, and Invega Hafyera), and serves as the P&L leader for this portfolio. The role is also accountable for the alliance with the Caplyta brand to promote the schizophrenia indication. The Director of Marketing leads and influences integrated brand strategy by translating customer, market, and scientific insights into actionable marketing plans and coordinated execution across professional, consumer, and field channels. Operating within a highly matrixed organization, the DOM partners closely with Sales, Medical Affairs, Analytics, Finance, Market Access, Legal, Regulatory, and agency partners to ensure aligned, compliant, and effective commercialization. The Director of Marketing leverages data-driven and AI-enabled insights to strengthen strategic decision making, optimize marketing investments, and continually elevate commercial impact across the Neuroscience portfolio. The DOM reports to the Marketing, Franchise Strategy and KAM Vice President.

Requirements

BA/BS required and an MBA preferred.
Minimum 8 years’ business experience (e.g., Sales, Marketing, Management, etc.)
Demonstrated success in critical marketing competencies
Strong experience leading and developing teams in a matrixed organization
Proven ability to lead cross-functional teams and manage external partners.
Advanced communication and presentation skills, including the ability to clearly tell a brand story to executive audiences.
Strong strategic thinking: ability to anticipate future opportunities and challenges, connect insights across multiple inputs, and make intentional decisions that drive long-term business impact.

Nice To Haves

Experience in competitive and/or highly regulated markets.
Launch experience and strong understanding of the lifecycle management.
HCP and Consumer/DTC marketing experience.
Therapeutic area experience relevant to the franchise.
Strong understanding of the U.S. payer and access landscape.
Experience leveraging data, analytics, and AI-enabled tools to enhance marketing effectiveness, inform strategic decision-making, and improve execution efficiency across complex, matrixed organizations.

Responsibilities

Developing an integrated strategic plan for ILAI portfolio.
Maximize marketing communications to physicians, patients and thought-leaders through broad omnichannel promotion including non-personal, personal, peer education, and consumer advertising.
Lead the development and execution of annual marketing plans, including promotional, non-personal, personal, peer, and consumer marketing strategies.
Lead the translation of insight to strategy to execution and partner with multiple functions including Sales, Sales Training, Analytics, Strategic Customer Group, Medical Affairs, PECs, Global Strategic Marketing, Communications, US Spravato and Caplyta brand leads, Supply Chain, and outside vendors in order to effectively execute key commercial activities and achieve business goals.
Lead a team of marketing professionals and help build, shape and coach both leadership and foundational and expert marketing competencies.
Ensure strong alignment between marketing strategy and field execution, partnering closely with Sales, KAMs and Sales Training.
Collaborate with finance and analytics partners to lead annual financial forecasts and maintain budgets to support financial objectives.
Monitor performance on an ongoing basis (weekly/monthly/quarterly), assess results versus plan, and recommend course corrections as needed.
Provide management updates, including forecasts, strategies and resource allocation, throughout the year.
Continually assess competitive landscape and proactively respond to needs.
Ensure continued collaboration with global organization and NBD as US commercial representative for New Products and Global marketing.
Lead, develop, and inspire a team of marketing professionals, building both leadership depth and critical marketing capabilities.
Foster a high-performance, collaborative culture focused on accountability, innovation, and continuous improvement.

Benefits

Consolidated retirement plan (pension)
Savings plan (401(k))
Long-term incentive program
Vacation –120 hours per calendar year
Sick time - 40 hours per calendar year (varies by state)
Holiday pay, including Floating Holidays –13 days per calendar year
Work, Personal and Family Time - up to 40 hours per calendar year
Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
Caregiver Leave – 80 hours in a 52-week rolling period
Volunteer Leave – 32 hours per calendar year
Military Spouse Time-Off – 80 hours per calendar year