Director of Life Enrichment

Momentum Senior LivingDublin, CA
Onsite

About The Position

The Whitford is a brand-new luxury Senior Living community opening in September 2026 in Dublin, California. Offering Assisted Living and Memory Care, The Whitford is designed to redefine senior living through exceptional hospitality, personalized care, and meaningful connections. Managed by Momentum Senior Living, The Whitford offers the unique opportunity to join a founding leadership team and create an engaging, vibrant lifestyle program from the ground up. We are seeking an enthusiastic, creative, and resident-focused Director of Life Enrichment to develop experiences that inspire purpose, foster connection, and enhance the well-being of every resident.

Requirements

  • Associate degree required; Bachelor's degree in Recreation, Therapeutic Recreation, Gerontology, Hospitality, Education, Communications, or a related field preferred, or an equivalent combination of education and experience.
  • Previous supervisory or management experience required.
  • Previous experience in senior living required.
  • Experience planning events, activities, or lifestyle programming.
  • Ability to confidently lead classes, facilitate group activities, and engage diverse audiences.
  • Outstanding interpersonal, communication, organizational, and presentation skills.
  • Strong customer service orientation with a passion for enhancing the lives of older adults.
  • Proficiency in Microsoft Office Suite, including Word, Excel, and PowerPoint.

Nice To Haves

  • Experience recruiting, training, and coordinating volunteers is preferred.
  • experience with Canva and community engagement platforms is highly desirable.

Responsibilities

  • Develop, schedule, and oversee a robust calendar of daily, weekly, and monthly activities designed to enrich residents' lives.
  • Plan and coordinate fitness classes, educational programs, arts and crafts, games, music, cultural experiences, religious services, clubs, and off-site excursions.
  • Create engaging opportunities that support residents' physical, cognitive, emotional, social, and spiritual well-being.
  • Encourage resident participation through clubs, committees, leadership opportunities, and peer-led initiatives.
  • Develop individualized engagement opportunities that reflect residents' interests and life experiences.
  • Coordinate signature community events, holiday celebrations, family gatherings, resident recognition programs, and special occasions.
  • Collaborate with Dining Services, Health & Wellness, Marketing, and other departments to create memorable resident experiences.
  • Build and maintain relationships with entertainers, instructors, community organizations, volunteers, guest speakers, and local partners.
  • Create a welcoming, energetic, and inclusive community atmosphere that promotes connection and belonging.
  • Prepare and distribute attractive daily, weekly, and monthly activity calendars.
  • Develop promotional materials for resident events and programs.
  • Maintain the community engagement platform with current activity schedules, resident news, announcements, and family communications.
  • Support community marketing initiatives and social media content by highlighting resident life and special events.
  • Recruit, supervise, schedule, coach, and develop the Life Enrichment and Transportation teams.
  • Manage payroll, performance evaluations, staff development, and ongoing training.
  • Foster a collaborative, service-oriented culture focused on resident satisfaction and exceptional hospitality.
  • Ensure appropriate staffing and coverage for programs, events, and transportation services.
  • Manage departmental budgets while maintaining high-quality programming.
  • Oversee purchasing of activity supplies, equipment, seasonal décor, and program materials.
  • Coordinate vendor relationships, contracts, and invoice approvals.
  • Ensure departmental compliance with company policies, community standards, and regulatory requirements.
  • Serve as Manager on Duty as scheduled.

Benefits

  • Comprehensive medical, dental, and vision benefits
  • Paid time off and paid holidays
  • Leadership development and continuing education opportunities
  • Career advancement within a growing senior living organization
  • Supportive and collaborative leadership
  • The opportunity to create a premier lifestyle program from the ground up
  • A rewarding career enriching the lives of seniors through creativity, engagement, and meaningful experiences
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