Director of Integrated Marketing

House of Cheatham, LLC•Stone Mountain, GA

1d•Hybrid

About The Position

BASIC INFORMATION Status: Full Time Place of Performance: Atlanta, Georgia or remote / hybrid Travel Requirements: 10% Supervisor: Chief Growth Officer Direct Reports: - Manager of Organic Social and Influencer Marketing - International Marketing Contractor

Requirements

Bachelor’s degree in marketing, Business Administration, or related field
Beauty experience preferred
Ability to work in fast paced work environment
Ability to deliver on deadlines
Able to roll up their sleeves and get the job done while processes are not clear
Demonstrates excellence in communication, analytics and project management
Excellent presentation skills and proficiency in PowerPoint/ Office Suite
Can effectively build relationships and influence senior levels in the organization across regions and functions
Drive for results, able to influence and accomplish tasks through formal and informal channels

Nice To Haves

Beauty experience preferred

Responsibilities

Brand Marketing Channel Leadership
Global Organic Social
Global Paid Influencer
Global PR
Global Consumer Print Advertising
Global Experiential Marketing
Event strategy (articulate goals, reason for doing an event, expected outcome)
Event budget management
Event planning and execution
Event performance reporting
Content Planning
Own the brand content calendar development including calendar document management, data accuracy and completion
Own the weekly Content Lab meetings – including agenda development, meeting management, notes and follow ups
Own marketing story (campaign) concept development and writing, collaborating with the Brand Managers and Creative team to drive from concept to execution
Budget Management
Responsible for budget planning, execution and tracking for spend that supports areas under management