Director of Insurance Solutions

United BankRaleigh, NC
Onsite

About The Position

The Director of Insurance Solutions serves as the senior subject-matter expert for insurance and annuity solutions within the Brokerage division. This role is responsible for leading the development, delivery, and oversight of insurance-based strategies, including life, long-term care, property & casualty, business insurance, and both proprietary and non-proprietary fixed and variable annuities. This leader partners closely with Financial Advisors, Relationship Managers, and other client-facing teams to provide expert guidance, identify client needs, and enhance the organization’s capability to deliver comprehensive, risk-managed insurance solutions.

Requirements

  • Minimum of ten (10) years of working experience delivering insurance solutions to individuals required, preferably in the life and health area
  • Life & Health Insurance Licenses required
  • Proven track record in needs-based selling and management of consultative sales processes.
  • Strong client-facing skills with the ability to simplify complex insurance concepts.
  • Demonstrated ability to customize presentations and recommendations to individual client goals.
  • Strong understanding of insurance and annuity markets, regulatory changes, and financial industry trends.
  • Proficiency in Microsoft Office.
  • High school diploma required
  • Excellent verbal and written communication skills.
  • Ability to travel across the entire United Bank footprint.

Nice To Haves

  • advanced designations (CLU, ChFC, CFP, etc.) strongly preferred
  • Experience working in a bank, brokerage, or wealth management environment preferred
  • Bachelor’s degree preferred

Responsibilities

  • Provide direct management, coaching, and professional development to the Insurance Specialist, ensuring alignment with departmental goals and regulatory expectations.
  • Serve as the senior insurance authority across the Wealth and Brokerage channels, acting as a mentor, consultant, and escalation point for complex cases.
  • Build and maintain strong working relationships with leaders in Wealth, Retail, Commercial, and Corporate divisions to embed insurance expertise into client strategies.
  • Identify, evaluate, and manage relationships with Independent Marketing Organizations (IMOs), Brokerage General Agencies (BGAs), and carrier partners to expand the division's product capabilities, distribution reach, and non-interest income potential.
  • Partner with Financial Advisors and Wealth teams to understand client goals, identify insurance needs, and develop customized solutions.
  • Meet jointly with clients to provide expert, needs-based recommendations and clearly communicate product features, value, and risks.
  • Oversee insurance reviews to determine product suitability, analyze regulatory and market impacts, identify risks, and pinpoint new opportunities.
  • Lead training programs for Financial Advisors, Relationship Managers, and other bank personnel to improve understanding of insurance solutions and referral opportunities.
  • Conduct educational sessions and workshops for branch employees to enhance client financial literacy and promote holistic financial planning.
  • Provide coaching and field support to advisors on consultative sales practices, needs-analysis methodologies, and regulatory requirements.
  • Develop and grow insurance-related non-interest income streams through strategic partnerships, referral program development, and expansion of the division's product and distribution capabilities.
  • Drive incremental sales and promote ongoing insurance solutions for both new and existing Wealth/Brokerage clients.
  • Utilize market intelligence to identify competitive gaps, service needs, and emerging opportunities; share insights with leadership to influence product strategy.
  • Collaborate with internal stakeholders to ensure alignment of insurance solutions with broader wealth strategies and client experience goals.
  • Ensure all insurance-related activities comply with regulatory standards, industry guidelines, and bank policies.
  • Maintain accurate processes, procedures, and documentation in accordance with internal audit and compliance requirements.
  • Support the development and maintenance of operational workflows that promote scalability, consistency, and high-quality client outcomes.

Benefits

  • list of benefits for which this position is eligible
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