Director of Business Development - Northern MN

Carefree Living•Virginia, MN

4d•Hybrid

About The Position

Carefree Living by Oxford Living is seeking an experienced Director of Business Development to support our Northern Minnesota communities, including Aurora, Babbitt, Buhl, Cook, Ely, Silver Bay, and Virginia. This is an exciting opportunity for a motivated healthcare sales professional who enjoys building relationships, growing census, and making a meaningful impact across multiple assisted living communities. At Carefree Living, we are a caring and supportive employer that values teamwork, integrity, and professional growth. Our leadership team works collaboratively to provide exceptional resident-centered care while creating an environment where employees feel appreciated, supported, and empowered to succeed.

Requirements

Minimum two years of healthcare sales, marketing, insurance, pharmaceutical sales, or related experience preferred
Experience building professional referral relationships and growing business
Excellent communication, presentation, and relationship-building skills
Strong organizational and time management abilities
Ability to work independently while managing multiple priorities
Proficient with Microsoft Office and CRM systems
Valid driver's license with reliable transportation
Willingness to travel regularly throughout the Iron Range and Silver Bay region

Nice To Haves

Bachelor's degree in Marketing, Business, Healthcare, or related field preferred

Responsibilities

Develop and maintain relationships with hospital discharge planners, county case managers, physicians, clinics, home health agencies, hospices, and other referral partners
Execute a structured Census Development Plan to increase referrals and admissions
Conduct in-person sales calls, presentations, networking events, and community outreach activities
Guide prospective residents and families through the admission process while providing exceptional customer service
Conduct community tours and follow up with prospective residents and referral sources
Maintain an active pipeline of referral sources and business opportunities
Utilize a sequential sales process to identify customer needs and recommend appropriate services
Track sales activity, referrals, and customer interactions within the company's CRM system
Assist with marketing events, open houses, educational presentations, and community engagement opportunities
Analyze market trends and identify opportunities for census growth
Work collaboratively with Executive Directors and clinical teams to ensure a seamless admission experience