Director of Asset Management (Self-Storage Portfolio)

Brady Sullivan Properties•Manchester, NH

5d•Onsite

About The Position

True Storage is a premier self-storage development firm with a footprint of 30 properties. We are seeking a hyper-focused, metrics-driven Asset Management individual to oversee and optimize a 30-store portfolio currently managed by a third-party management company. The primary objective is an aggressive, 24-month turnaround plan to bridge the gap between our current performance and industry-leading benchmarks. The ideal candidate will aggressively drive Net Operating Income (NOI) by pushing economic occupancy and rental rates to 90%+, while uncovering hidden value through ancillary revenue streams and real estate optimization. This position offers a lucrative base salary and an excellent bonus structure directly tied to driving increased value across our investment portfolio.

Requirements

Minimum 7–10 years of senior operational or asset management experience strictly within the self-storage industry.
Demonstrated history of managing large multi-state portfolios and executing successful operational turnarounds (moving occupancy/revenue from lagging to leading percentiles).
Deep understanding of third-party management systems, operational playbooks, and self-storage data analytics platforms.
Advanced mastery of underwriting, NOI optimization, Cap Rate impacts on valuation, and financial reporting.
Willingness to travel extensively to portfolio locations for field audits and operational reviews.

Responsibilities

Audit and re-engineer current dynamic pricing algorithms, street rates, and concession strategies across all 30 locations.
Implement systematic, data-backed rent increases for long-term tenants to maximize lifetime value without triggering excessive churn.
Move the portfolio away from blanket discounts (e.g., "first month free") toward hyper-local, size-specific promotions.
Serve as the primary, high-accountability point of contact for the third-party operator, ensuring strict adherence to performance metrics.
Conduct routine on-site facility inspections, financial audits, and mystery shopping to evaluate on-site sales conversion and operational execution.
Reallocate digital marketing budgets toward hyper-local, high-converting channels within each store's immediate 3-mile radius.
Evaluate underutilized acreage, setbacks, or structural elements for alternative high-margin uses (e.g., RV/boat storage, cell towers, solar partnerships, truck rentals).
Maximize penetration rates for high-margin tenant insurance/protection plans and retail merchandise.
Review and tighten enforcement on fee structures, including administrative fees, late fees, and lien auction cost recovery.