Director, Market Strategy and Ecosystem

Salesforce•Seattle, WA

About The Position

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all. This role will shape our go-to-market strategy, build and deepen our partner ecosystem, and turn market intelligence into revenue-generating growth initiatives — all in service of Tableau's mission to help people see and understand their data.

Requirements

8–10+ years of experience in market research, competitive intelligence, corporate strategy, management consulting, or GTM strategy within enterprise software or data/analytics.
Proven track record of building market sizing models (TAM/SAM/SOM), competitive share assessments, and data-driven market forecasts.
Demonstrated success in building programmatic, scaled research architectures that deliver continuous, actionable intelligence to field and leadership teams.
Exceptional ability to translate macro market trends and buyer realities into concrete recommendations for Product, Marketing, and Sales leaders.
Deep knowledge of the business intelligence, analytics, enterprise data management, and cloud ecosystems.
MBA or Master’s in Market Research, Economics, Finance, or equivalent experience preferred.

Responsibilities

Scale Competitive Programs: Redesign how competitive and market intelligence is captured, structured, and scaled enterprise-wide by turning ad-hoc insights into a systematic, repeatable program for thousands of sellers.
TAM & Whitespace Analysis: Conduct rigorous market research to model TAM (Total Addressable Market), SAM, market share dynamics, and vertical whitespace opportunities across analytics, BI, and AI platforms.
Bridge Market Realities: Partner closely with Product Marketing (PMM) and Product Management to infuse strategic messaging, positioning, and roadmaps with real-time field realities and buyer behavior.
Market & Industry Trend Tracking: Monitor emerging macro trends, customer buying shifts, and competitive dynamics to identify threats and growth avenues.
Scaled Intelligence Delivery: Build centralized market intelligence that make market research easily consumable and actionable for leadership and sales teams.
Cross-Functional Strategy Alignment: Present data-backed market insights to C-suite executive stakeholders, informing GTM prioritization, vertical strategy, and ecosystem investments.