Director, Insights and Analytics - US

Thea Pharma Inc.•Waltham, MA

3h•$180,000 - $225,000•Hybrid

About The Position

The position of Director, Insights and Analytics US is a dynamic member of the Thea Pharma, Inc. Insights and Analytics team. This position will work closely with internal and external stakeholders to develop strategic analysis, partner with brand teams, and ensure alignment on strategic initiatives. This individual will serve as a trusted analytics partner for commercial leadership and will shape decision making for current and pipeline products. The Director of Insights and Analytics will play a key role in synthesizing market dynamics, competitive trends, and internal data into clear recommendations. This position will also lead primary market research projects that tell a comprehensive story for the brand. This role reports to the VP of Insights and Analytics of Thea Pharma, Inc.

Requirements

BA or BS degree (MBA or other advanced degree a plus)
10-12 years of progressive experience in insights and analytics roles within a pharmaceutical/biotech company
Strong Excel skills are required
Experience at startups is strongly preferred
Understanding of data sources commonly used in biopharma such as Symphony, IQVIA, Veeva, claims data
Understanding of primary market research methodologies, sampling, and survey design
Working knowledge of SQL is preferred
Experience in ophthalmology/optometric market is a plus
Demonstrate ability to present to leadership and break down complex analyses into a cohesive narrative
Operates autonomously with minimal supervision
Excellent verbal and written communication skills
Ability to connect analytics with the overarching business questions, and can understand the link between brand strategy and forecasts/analysis
Proficient at PowerPoint for presentations

Nice To Haves

MBA or other advanced degree
Experience at startups
Experience in ophthalmology/optometric market

Responsibilities

Act as thought partner for Sales, Marketing, Market Access, Medical, Supply Chain, and Finance teams to support cross-functional decision making
Own ad-hoc analysis for Thea’s OTC product lines as well as legacy Rx products
Provide strategic recommendations to brand teams based on relevant data and analysis to inform promotional priorities
Lead annual brand planning analytics and research
Translate business questions into analytical plans and provide actionable insights
Develop sample optimization plans based on inventory and business needs
Define KPIs needed to track the health of product performance and inform strategic recommendations
Triangulate multiple data sources and competitive trends to understand risks and opportunities for the US business
Seeks out alternative/creative ways of meeting an information need, considering new techniques to address business challenges.
Proactively track product launch performance and recommend data-driven solutions
Lead qualitative and quantitative primary market research projects from end to end to understand HCP/patient preferences, behaviors, and trends related to the eye care market
Partner with cross functional teams (sales, marketing, medical) to guide research efforts and align with current strategies
Summarize results into comprehensive presentations to senior leadership to translate research findings into effective strategies
Develop short‐term and long‐term product and market forecasts for OTC products, based upon sound assumptions, and present recommendation to stakeholders within the organization
Evaluate and produce various forecast scenarios to account for variability in assumptions
Ensure strong alignment on forecast assumptions and results with supply chain, finance, and marketing teams
Develop commercial assessments, forecasts, cost/benefit analysis, cash flow models to evaluate pipeline assets as well as corporate development and acquisition opportunities