Director, Influencer Marketing

moomoo • Jersey City, NJ

10d

About The Position

We are looking for a highly skilled and driven Director of Influencer Marketing to oversee and guide our channel expansion team, including influencer partnerships. You will be responsible for building and optimizing the company's channel system in target markets to achieve customer growth and market share expansion goals. You need to possess excellent market analysis skills, strategic planning abilities, and team management capabilities, along with proven experience in driving business growth. As the primary liaison between our company and strategic partners, you will work collaboratively with internal teams (including growth operations, marketing, and product) to ensure alignment and deliver exceptional value to our partners. You will also conduct market analysis to identify trends and insights that influence our channel strategy, enabling us to stay ahead of the competition. With a deep understanding of cultural nuances and business practices in different regions, you will navigate the complexities of international and regional partnerships and support our team in executing effective market cooperation strategies. If you are a strategic thinker and team manager, passionate about building long-lasting partnerships, and eager to make a positive impact on a global business scale, we look forward to hearing from you!

Requirements

• At least 8 years of experience in market channel management (KOL/Influencer Management, Corporate partnerships, and offline promotion), with over 3 years in team management; finance industry experience is preferred.
• Deep understanding of international market environments and cultural business practices, with a rich network of local channel resources and partner bases.
• Excellent business acumen and market analysis skills, with the ability to quickly adapt to market changes, interpret complex data, derive actionable insights, and formulate corresponding strategies.
• Strong leadership and team management skills, capable of motivating and leading the team to achieve goals.
• Outstanding negotiation and communication skills, including written and verbal, with the ability to effectively communicate with partners at various levels, both internally and externally.
• Strategic planning and execution abilities, capable of working under multitasking and high-pressure environments.
• Willingness to travel internationally as required by the role.

Responsibilities

• Create and implement detailed strategies to expand our presence across multiple channels and markets, such as YouTube, Twitter, and Reddit.
• Identify new partnership opportunities, negotiate, and establish strategic partnerships with various channel partners.
• Manage and maintain relationships with existing partners, ensuring satisfaction and expanding the distribution network, including online and offline channels, to enhance brand awareness and market coverage.
• Collaborate with cross-functional teams to align marketing, growth operations, and product initiatives with partner needs.
• Analyze market trends and partner performance metrics to inform decision-making and optimize partnerships.
• Manage the channel expansion budget, ensuring effective resource allocation and maximizing return on investment.
• Monitor and regularly report to senior management on the progress of partnership initiatives, team performance, and market trends.

Benefits

• Comprehensive Paid Medical Benefits: We prioritize your health with a robust medical benefits plan that covers you and your dependents
• 401k Employer Contribution: We match your contributions to help you grow your retirement savings
• Generous Paid Time Off & Paid Holidays: Take the time you need to recharge and pursue your passions with our generous paid time off policy
• Opportunities for Professional Growth & Development: Invest in your future through hands-on learning, skill-building, and cross-functional work
• Performance Based Bonuses: Your hard work deserves recognition! Enjoy performance-based bonuses that reward your contributions to our team's success

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed