Director II, Eye Care Payer Strategy
About The Position
Responsible for driving Market Access Strategy and pricing strategy for the diverse inline and pipeline Eye Care portfolio of products across all payer channels (e.g. Commercial, Medicare, Medicaid, and VA). These diverse products span retail, specialty, physician administered and procedural products. This role requires a keen understanding of buy/bill dynamics including knowledge of Part B landscape inclusive of Fee for Service MACs, Medicare Advantage, billing and coding. In addition, this individual will be required to effectively orchestrate communication and alignment across US Market Access channel teams, Legal, HEOR, Medical as well as serve as the subject matter expert for the Eye Care Integrated Brand Team (three IBTs). Leverage data, analytics and strong strategic mind-set in all aspects of running the marketing component of the business. These analytics should be leveraged to drive access across all US Payers and to inform LRP, Plan and LBE forecasts. Lastly, this role will be responsible for the successful launch of AbbVie’s first gene therapy SuraVec inclusive of pricing, distribution, access and lead the Market Access alliance with RegenexBio. At all times this individual will be required to provide positive leadership and influence cultural alignment with US Market Access’ ambitious cultural vision.
Requirements
- Bachelor’s Degree required
- Demonstrated team leadership
- Strong knowledge of Health Economics, and Real World Evidence
- Customer centric mindset
- Strong communication skills
- Demonstrated cross-functional experience
- Positive, solutions-oriented attitude
Nice To Haves
- Market Access and Marketing experience preferred
- Understanding of reimbursement, payer environment, environmental risks and National Account customers valued.
- Experience in multiple channels and reimbursement modalities valued: buy and bill, retail, specialty, institutional and government
Responsibilities
- Develop payer positioning and pricing strategies for multiple Eye Care brands with focus on device and medical reimbursement, across all payer channels, and for highly competitive inline and pipeline assets.
- Lead launch of SuraVec inclusive of pricing, distribution, payer access and serve as the Market Access alliance lead with RegenexBio.
- Contribute to the strategic financial planning for multiple brands through the LRP, Plan, and LBE.
- Formulate and adjust Market Access business plans and actions to achieve Eye Care Franchise business and financial market access objectives and goals.
- Serve on multiple Joint Commercial Committees to drive market access strategic alignment and business priorities.
- Lead multiple brand payer value propositions throughout the brand lifecycle by collaborative leadership on HEOR and RWE needs, gaps, and priorities.
- Proactively monitor and engage on government and/or payer policy that has the potential to affect access to AbbVie’s Eye Care franchise.
- Focus on and triangulate market dynamics, constituents’ needs, and business priorities to determine best, market-advantaged course of action.
- Effectively orchestrate communication and drive strategic alignment across multiple stakeholders and leadership teams such as the Market Access Leadership Team, multiple Brand Teams, Account Management teams, and across multiple HEOR, MOSL, Medical, Reimbursement Advisor Teams, MABI, Finance, Sales, and Government Affairs/Advocacy teams.
- Encourage and demonstrate an enterprise approach through best practice curiosity, learning, and sharing.
- Develop end of life cycle strategies for “drops” businesses inclusive of direct to patient.
- Demonstrate a “One AbbVie” mindset and perspective in all strategies.
Benefits
- paid time off (vacation, holidays, sick)
- medical/dental/vision insurance
- 401(k)
- long-term incentive programs
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What This Job Offers
Job Type
Full-time
Career Level
Director
