Director, Hematology Ambition & Disease Strategy
About The Position
The Director of Hematology Ambition & Disease Strategy will be a part of the US Hematology Key Customer Marketing Team reporting to the Head of Key Customer Engagement. The role is accountable for driving the AstraZeneca Hematology Ambition and supporting the strategic development and tactical execution of projects that showcase our scientific leadership, innovative partnerships, and patient focus. The Director will work to further AstraZeneca’s reputation as a commercial leader in the treatment of hematologic malignancies and a committed partner in the blood cancer therapeutic area. The Director will work in close partnership with cross-functional teams including brand and regional marketing, medical affairs, regulatory, corporate affairs, patient advocacy, field sales, global franchise, research & development and other functions to support the development and execution of optimal disease education and innovative customer solution strategies.
Requirements
- Bachelor’s Degree required
- 7+ years of experience in US pharma and/or healthcare industry with experience in one or more of the following: marketing, sales, strategic planning, operations, project management, medical affairs
- 5+ years of experience in Oncology therapeutic area
- 3+ years of in-line HCP or Patient Marketing, Corporate Strategy, or Brand Leadership
- Strong project management, leadership, business acumen, and ability to manage multiple priorities, processes, timelines and expectations of multiple stakeholder groups
- Experience with agency management, med-legal review process, and budget management
Nice To Haves
- MBA and/or other advanced credentials a plus
- Ability to strategically develop programs and gauge their feasibility, impact, and risks
- Comfort operating in a highly regulated environment
- Willing to travel as appropriate/needed
Responsibilities
- Support the pull-through of the overall AstraZeneca Hematology Ambition strategy, disease education and execution plans in support of AstraZeneca’s leadership in blood cancer care and corporate ambition to be a partner of choice
- Drive collaboration with cross functional teams (including commercial, medical, research & development, corporate affairs, and advocacy) to strategically identify and prioritize market challenges/barriers and implement new solutions
- Identify and develop innovative ideas to address gaps in hematologic malignancy care, including managing concept development, governance and review processes, budget, and deployment
- Lead oversight and management of HCP-targeted Hematology Ambition website, including launching new assets and programs aligned to future customer and organization needs
- Develop strategic assets and tactics that help AstraZeneca retain positive reputation as a leader in Hematologic Malignancies with demonstrated commitment to HCPs and patients
- Participate in the strategic planning process to identify areas of opportunity to implement hematology ambition priorities and drive unbranded educational needs
- Responsible for leading and executing initiatives aimed at highlighting AstraZeneca’s Scientific Advancement and focus in the Hematology therapy area
- Manage the US Hematology Ambition presence on internal social media channels to demonstrate increased focus and commitment to blood cancer care
- Lead the strategy of external awareness campaigns, including LinkedIn Social Channels, Meta and Paid Search strategy to drive engagement with key external partners
- Create and implement a robust media strategy and NPP programming plan to drive engagement with HCPs regarding external awareness on the future of AstraZeneca Hematology
- Lead and manage customer facing events at key congress opportunities that showcase AstraZeneca Hematology commitment and leadership in blood cancer care
- Serve as Hematology Ambition liaison between internal AstraZeneca business units
- Implement effective measurement strategy to analyze and share impact of key initiatives and tactics aligned to the hematology ambition and disease strategy plans
- Manage partner agencies, vendor relationships, workflow, and related expense budgets
- Possess strong communication and presentation skills to lead discussions on Hematology Ambition programming and initiatives, including building and presenting regular updates to senior leaders.
Benefits
- qualified retirement programs
- paid time off (i.e., vacation, holiday, and leaves)
- health, dental, and vision coverage
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Director
