Director, Global Marketing Operations, Campaign & Licensing

PVH Corp.New York, NY
$147,500 - $199,200Hybrid

About The Position

This role is part of the Global Marketing Operations and Project Management team - a high-performing group that drives structure, efficiency, and focus across Calvin Klein’s Consumer Marketing Organization (CMO) and divisional brand teams. As the engine behind how work is planned and moves cross-functionally, this team ensures alignment, collaboration, and timely execution through agile processes and smart tools - enabling consistent delivery at scale across the full-funnel marketing business. The Director, Global Marketing Operations, Campaign & Licensing is a strategic and creative leader responsible for driving operational excellence across Calvin Klein’s global marketing and content ecosystem for brand campaigns and our licensed business. This role owns the development of, and adherence to, seasonal and fiscal Go-To-Market (GTM) planning frameworks for the CMO, aligning teams and driving clarity across a fast-moving, matrixed environment. Leading a team of project managers, you’ll oversee the execution of complex initiatives - shaping project methodologies, optimizing workflows, and scaling tools that support seamless, digital-first delivery. The role is a balance; both hands-on in producing work and managing a team. Success in this role requires a mix of critical thinking, empathy-driven leadership, and the ability to move fluidly between strategic planning and detailed execution. You’ll bring structure to ambiguity, inspire teams with clear solutions, and influence cross-functional stakeholders through data-backed insights. This is an ideal opportunity for someone who thrives in a global, collaborative environment and is passionate about helping marketing and creative-led teams do their best work.

Requirements

  • 8-9+ years of experience in marketing operations, program/project management, or account management roles within creative-driven, fast-paced environments
  • Demonstrated experience working directly with creative teams - supporting concept-to-delivery workflows across brand, content, and production functions
  • Proven ability to lead and motivate teams in complex, matrixed organizations, with the confidence and emotional intelligence to navigate senior stakeholders and high-pressure environments
  • Understanding of the full go-to-market lifecycle - from product development through content creation and global marketing activation
  • Skilled at managing large-scale, cross-functional initiatives with shifting priorities, competing timelines, and multiple stakeholders across regions
  • Strong written and verbal communication skills; able to distill complexity, guide cross-functional conversations, and present effectively at the executive level
  • Proficient in workflow and project management tools such as Wrike, Asana, and Smartsheet, with working knowledge of Box, Figma, Adobe Creative Suite, and digital asset management (DAM) platforms
  • Obtaining & providing information to others
  • Explaining policies or practices to others
  • Influencing others
  • Negotiating with others to come to agreement
  • Negotiating with others with long-term strategic importance to the business
  • Within own Department at PVH
  • Across Departments at PVH
  • Across Business Units/Brands at PVH
  • Outside of PVH
  • Bachelor’s degree in Marketing, Communications, Business, or equivalent work experience

Nice To Haves

  • Experience working in or supporting a large, global fashion or lifestyle brand is a plus

Responsibilities

  • Lead end-to-end GTM planning across seasonal and fiscal calendars - developing frameworks, cross-functional processes and workflows, and holding leaders and teams accountable to decisions and deadlines at each stage of the project or season
  • Define and evolve project methodologies that meet new and varying business needs - systemize scalable processes, tailoring approaches based on organizational complexity, and enabling adoption through team training
  • Govern the implementation, optimization, and adoption of key tools and platforms that support operational planning, workflow visibility, and project health dashboards for leadership
  • In partnership with line manager, contribute to executive leadership meetings with strategic operational insights, reporting, and recommendations to guide decision-making for the CMO
  • Facilitate and present in senior-level forums and large cross-functional planning sessions, aligning stakeholders on priorities and action plans
  • Own the cross-functional organization, coordination, timeline and project planning, and asset development process related to Calvin Klein’s Licensee business, in partnership with a dedicated Licensed Marketing team
  • Oversee execution and delivery across the portfolio of active projects led by reporting Project Management team - support in managing dependencies, removing roadblocks, and ensuring milestones, decisions, and/or deliverables are met each week
  • Implement and optimize systems and tools for project efficiency, enabling a digital-first, consumer-centric model for the CMO - ensuring greater transparency, agility to support business pivots, and individual-team accountability and adherence to deadlines
  • Translate strategic priorities into structured, actionable plans and resourcing approaches, aligning project execution with broader brand and organizational goals
  • Understand dependencies across functions to bring global 360 campaigns to life - proactively surface risks, streamline decision-making, and mitigate issues to protect timelines, budgets, and creative integrity
  • Serve as a trusted marketing liaison across the wider business with teams including product, legal, finance, VM & store environments, supply, operations, and regional teams - fostering collaboration, visibility, and accountability across a global matrixed environment
  • Build and maintain strong relationships across all levels and regions, tailoring communication style and approach to the nuances of function including creative teams, operational teams, marketing and strategy, and leadership
  • Communicate with clarity and precision - translating complex dynamics into clear updates and insights, and articulate solutions to keep the business moving forward
  • Navigate global, virtual, and co-located environments with cultural fluency and a collaborative mindset that fosters alignment across diverse teams
  • Lead, coach, and inspire a team of global project managers, cultivating a culture of accountability, adaptability, and performance excellence
  • Support professional growth through mentorship, clear goal setting, and feedback, ensuring the team is equipped to lead within a fast-paced, high-performance environment
  • Oversee internal and freelance resource planning to meet evolving business needs, balancing capacity with delivery expectations

Benefits

  • Competitive pay
  • bonus programs
  • best in class medical insurance
  • vision insurance
  • dental insurance
  • life insurance
  • disability insurance
  • An above-market 401(k) contribution to help our eligible associates save for retirement.
  • Generous company-paid holidays
  • paid time off
  • hybrid working arrangements
  • volunteer opportunities
  • seasonal hours
  • flexible work schedules
  • A variety of wellbeing tools and programs such as, Headspace membership, reimbursement for fitness memberships and/or digital meditation subscriptions, and the opportunity to earn up to $200 a year in rewards for exercising and participating in healthy activities.
  • Access to services for childcare, elder care, adoption preparation, pet care, plus reimbursement for backup care when your regular plans fall through.
  • Receive support for continued education including tuition reimbursement.
  • Shop at our company outlets and e-commerce sites at a discount.
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