Director, Fleet Operations

Coke Florida Careers•Tampa, FL

23h•Onsite

About The Position

Coca-Cola Beverages Florida, LLC (Coke Florida) is a family-owned independent Coca-Cola bottler that is the third largest privately-held and the sixth largest independent Coca-Cola bottler in the United States. Coke Florida sells, markets, manufactures and distributes over 600 products of The Coca-Cola Company and other partner companies including Monster Beverage Corporation and BODYARMOR. In 2026, for the 5th year in a row, Coke Florida was named as a US Best Managed Company by Deloitte Private and The Wall Street Journal. This program recognizes outstanding U.S. private companies and the achievements of their management teams in four key areas: strategy, ability to execute, corporate culture, and governance/financial performance. Coke Florida is looking for a Director, Fleet Operations based out of our Tampa location.

Requirements

Bachelor’s degree in Business, Engineering, Transportation, Logistics, Fleet Management, or a related field preferred; equivalent relevant experience may be considered.
8–12 years of progressive experience in fleet operations, maintenance, transportation, logistics, or another asset-intensive operation, including significant multi-site leadership responsibility.
Demonstrated success leading geographically dispersed maintenance teams, shop operations, and frontline leaders in a high-volume environment.
Proven people leader who builds trust, develops talent, engages employees, manages change, and creates an inclusive, accountable, and performance-oriented workplace culture.
Strong knowledge of preventive maintenance, shop workflow, repair quality, parts controls, equipment readiness, vendor management, and fleet asset lifecycle practices.
Experience establishing operating standards, KPIs, audits, and corrective-action processes that improve safety, reliability, productivity, service, and cost.
Working knowledge of DOT, FMCSA, OSHA, environmental, DVIR, inspection, and fleet recordkeeping requirements.
Experience managing operating budgets, forecasts, vendors, repair authorization, warranty recovery, and cost-control initiatives.
Proficiency with fleet maintenance systems, telematics, SAP, Geotab, reporting tools, and data-driven performance management.
Strong analytical, communication, and cross-functional leadership skills, with the ability to translate operating data into clear actions and executive recommendations.
Moderate travel is required to support fleet shops and operating locations across the state.
Valid driver's license and driving record within MVR policy guidelines

Nice To Haves

ASE Medium/Heavy Truck, Certified Automotive Fleet Manager, OEM, Lean, or comparable technical or operational certifications preferred

Responsibilities

Lead enterprise-wide execution of approved Fleet strategies, policies, standards, and operating requirements across all locations.
Direct statewide fleet maintenance and shop operations to deliver safe, compliant, reliable, and route-ready equipment.
Establish and govern standard work for preventive maintenance, inspections, diagnostics, repairs, quality control, parts management, and equipment release-to-service, consistent with approved Fleet direction.
Define operating KPIs, scorecards, review cadences, and corrective-action expectations; own results for availability, PM compliance, downtime, repeat repairs, productivity, maintenance cost, parts readiness, and vendor service.
Build a high-performing Fleet organization by selecting, coaching, and developing leaders and technicians; strengthening training and certification paths; and supporting succession and workforce planning.
Foster a positive workplace culture grounded in safety, respect, inclusion, collaboration, open communication, accountability, employee engagement, and recognition.
Partner with Distribution Operations and local leadership to align maintenance schedules, asset availability, spare coverage, and shop priorities with business and customer needs.
Implement and monitor enterprise compliance controls, SOPs, audits, exception management, and corrective actions for DOT, FMCSA, OSHA, environmental, DVIR, inspection, licensing, recordkeeping, and company requirements.
Govern the consistent use of fleet systems, telematics, reporting processes, and data standards to improve visibility, data quality, reliability, and operating decisions.
Manage approved operating budgets, forecasts, repair and rental decisions, parts expense, vendor performance, warranty recovery, and cost-control initiatives; escalate material risks and funding needs.
Recommend equipment specifications, utilization standards, deployment, transfers, replacement priorities, and end-of-life actions, and lead execution following approval.
Communicate operating results, risks, resource needs, recovery plans, and recommendations to the Senior Director, senior leadership, and cross-functional partners.