Director, Editorial Strategy

Trend Micro • Austin, TX

4d

About The Position

TrendAI™, the global AI security leader and enterprise business unit of Trend Micro, empowers organizations with full AI visibility and consolidated security that inspires confidence, drives innovation, and eliminates risk. At TrendAI™, we’re always seeking exceptional talent; people who want to collaborate with the best and push boundaries together. Here, your work goes beyond building a career. You will help protect what matters and play a vital role in shaping a safer, more trustworthy AI-powered future. AI Fearlessly. Role Summary TrendAI is Trend Micro's enterprise AI security brand, building credibility with CISOs and security leaders through a rich stream of research, thought leadership, executive commentary, and customer proof. As the function scales, TrendAI is establishing a dedicated editorial layer to ensure the best of that work reaches the right audiences — packaged well and timed well — across every channel. The Editorial Director owns that connective layer. This is not a content-production or order-taking role, and not a gatekeeper that approves or blocks other teams' work. Think air-traffic control: the distribution pods remain the pilots in charge of execution; the Editorial Director provides direction, sequencing, and data. The person in this seat looks across everything in flight, clusters it into the stories that matter, packages each with proof points and complementary assets, times release across channels, and ensures creators get clear feedback on what resonated.

Requirements

• 8+ years in editorial, content strategy, or integrated communications, including 2+ leading a cross-functional editorial or content function
• Demonstrated ability to run an editorial calendar across multiple channels and stakeholders and to make prioritization calls that stick
• Strong editorial judgment — can make technical or dense material resonate for a senior business audience
• A diplomat and an operator: can align teams who don't report to you and land a shared function as a service
• Comfortable in a fast-moving, AI-forward environment; high AI fluency and appetite to adopt new tooling quickly
• Candidates must be authorized to work in the U.S. without the need for employment-based visa sponsorship, both currently and moving forward.
• The company will not sponsor applicants for U.S. work visa status for this role (including, but not limited to, H-1B, L-1, TN, O-1, E-3, H-1B1, F-1, J-1, OPT, CPT, or any other employment-based visa).

Nice To Haves

• B2B technology, cybersecurity, or enterprise-software background; understands the CISO/security-leader audience
• Experience standing up a net-new editorial/content-ops function (people, process, tooling)
• Familiarity with content-ops tooling and data-informed editorial decisioning

Responsibilities

• Lead the editorial engine
• Chair the editorial board, on which every pod lead has a seat — synthesize their input and own the final call on what gets packaged, prioritized, and scheduled (the decision-maker, informed by the board)
• Cluster in-flight content (thought leadership, threat research, podcast, exec commentary, customer proof) into coherent narratives tied to market and leadership themes
• Translate dense source material for the audience — e.g. turn a long-form research report into something a CISO actually wants to open — without diluting the underlying rigor
• Sequence and time releases across PR, social, influencer, podcast, and exec comms so assets reinforce one another
• Build the feedback loop
• Route performance and “what landed” signal back to originating teams (esp. Threat Research and Product Marketing) so long-lead work is continuously shaped by what the market responds to
• Partner with the Data & Analytics Lead so editorial decisions are evidence-based
• Own the messaging backbone
• Operate the content-routing workflow — drafting, review, approval — so approved content moves quickly from idea to publication
• Own the quote bank and messaging house: codify approved messaging, keep it current, and lock updates at defined approval gates
• Feed and draw from the executive thought-leadership program as a primary source of approved voice and POV
• Scale the function
• Run editorial hands-on with a small pod at first; as the team and tooling mature, systematize it into a repeatable daily operation supported by the MI data and automation stack

Benefits

• Comprehensive medical, dental and vision insurance
• Life insurance
• Short & Long Term Disability
• Pre-partum, maternity, parental and medical leave
• Mental Health Wellness Program
• Adoption Assistance
• Wellness Incentive
• Pet Insurance
• 401(k) with company match
• Paid Time Off
• 14 Annual Holidays
• Tuition Assistance
• Employee Resource Groups
• competitive compensation with bonus opportunity tied to company performance
• room to enhance your skills through ongoing learning and broad technological opportunities
• Achieving work-life balance is a priority
• team activities
• fostering an environment rooted in equity, inclusion, and collaboration, that is reflected in both our culture and our work.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed