This role leads the product or portfolio strategy, linking goals to company-wide strategy. It establishes a long-term vision for product or portfolio brand structure across business segments to match the company strategic vision and sets direction for the development of product-specific marketing campaigns. The position involves predicting industry trends and marketplace developments relevant to business analytics, leading analysis of the organization's current and potential competitive environment and strategies, and evaluating the impact of marketing strategy on the P&L. The Director will develop organizational direction and best practices for the management of current and future sales channel strategy, foresee the impact of market and competitive factors on business strategic choices, and play a key role in business development initiatives. This role also champions technology, organization, and culture changes as required by business needs, proactively looks for opportunities for collaboration within and across businesses/divisions, and initiates and manages change. Additionally, the Director champions emerging business opportunities considering synergies across multiple businesses and/or geographies. A significant part of the role involves leading a team of professionals, which includes hiring, communicating company policies, coaching, developing and counseling, administering performance appraisals, and enforcing company policies through appropriate disciplinary measures. The Director is responsible and accountable for actions promoting an environment that fosters high performance, personal growth, and development, and determines and pursues courses of action necessary to obtain business results, inspiring trust and building followership.
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Job Type
Full-time
Career Level
Director