Director, Digital Strategy & Governance

FINRA • Rockville, DC

2d • $114,200 - $248,700 • Hybrid

About The Position

The Director of Digital Strategy & Governance in Corporate Communications develops and executes digital strategy for FINRA’s internal and external platforms. The role leads digital governance, content and platform optimization, analytics-driven decision-making, and cross-functional initiatives that strengthen FINRA’s digital ecosystem. In partnership with Corporate Communications, Technology, and business stakeholders, the Director establishes standards, drives content and platform improvements, and advances digital experiences that support FINRA’s regulatory mission and strategic objectives.

The Director manages a team of other managers and/or experienced individual contributors and is accountable for career development conversations, coaching, and feedback. The position also advises Corporate Communications leadership and business partners on digital strategy, audience engagement, platform effectiveness, and communications approaches. The work takes place in a hybrid environment with defined in-person presence requirements.

Requirements

• Bachelor’s degree in journalism, communications, or a related field, or equivalent experience.
• At least 10 years of communications experience.
• Financial services and/or securities industry experience, with strong knowledge of financial services regulation and capital markets.
• Demonstrated ability to manage high-profile and complex projects.
• Experience working closely with reporters.
• Superior writing and editing skills.
• Ability to convey complex information clearly and engagingly.
• Proactive, resourceful, collaborative self-starter who is a constant learner and works well under pressure.
• Ability to produce copy quickly and meet tight deadlines.
• Strong relationship management skills, including the ability to influence and negotiate with subject matter experts and/or executive-level staff.

Responsibilities

• Lead FINRA’s digital strategy across internal and external platforms, establishing the vision, governance frameworks, and standards for a cohesive, user-centered, business-aligned digital experience.
• Advise Corporate Communications leadership and business partners on digital strategy, audience engagement, platform effectiveness, and communications approaches that advance enterprise objectives.
• Partner with Digital and Creative Strategy leaders to establish and maintain governance guardrails, publishing standards, accessibility requirements, and best practices for FINRA’s core digital platforms.
• Oversee FINRA’s digital editorial ecosystem to align content, campaigns, and communications initiatives with audience needs, organizational priorities, and platform capabilities.
• Use analytics, audience research, and performance insights to identify trends, measure effectiveness, and develop data-driven recommendations for digital strategy, content optimization, and platform enhancements.
• Lead integrated digital initiatives supporting enterprise priorities, awareness campaigns, thought leadership, employee communications, and other strategic business objectives.
• Direct cross-functional digital projects, including platform enhancements, redesigns, migrations, and governance initiatives, coordinating communications, technology, creative, and business stakeholders.
• Evaluate emerging technologies, establish meaningful KPIs and reporting frameworks, and drive continuous improvement in FINRA’s digital platforms and communications strategy.
• Manage a team of other managers and/or experienced individual contributors, providing career development conversations, coaching, and feedback.
• Demonstrate FINRA’s values and collaborate in person and virtually in furtherance of FINRA’s mission of investor protection and market integrity.

Benefits

• Comprehensive health, dental, and vision insurance.
• Basic life, accidental death and dismemberment, supplemental life, spouse/domestic partner and dependent life, and spouse/domestic partner and dependent accidental death and dismemberment insurance.
• Short- and long-term disability, long-term care, business travel accident, and legal insurance.
• Immediate participation and vesting in a 401(k) plan with company match.
• Eligibility to participate in an additional FINRA-funded retirement contribution.
• Tuition reimbursement.
• Commuter benefits.
• Adoption assistance, backup family care, surrogacy benefits, employee assistance, and wellness programs.
• Paid time off starting at 15 days, increasing with years of service up to 25 days.
• Five personal days and nine sick days, prorated in the first year where applicable.
• Two volunteer service days based on a full-time schedule.
• Paid military, jury duty, bereavement, voting and election official, family member care, childbirth, and parental leave, subject to the stated eligibility conditions where applicable.
• Nine paid holidays for full-time employees.
• Employees may be eligible for a discretionary bonus.
• Non-exempt employees are eligible for overtime pay in accordance with applicable law.

What This Job Offers

• Job Type: Full-time
• Career Level: Director