This role will reside within the Digital Human Health (DHH) US Market Engagement Team. This team operates as part of the US commercial team, providing strategic thought-partnership to US commercial stakeholders through understanding brand strategy, co-creating DHH demand and associated business requirements aligned to business priorities. The US Market Engagement team quarterbacks demand fulfillment and leads the activation of DHH products and services. The Director will be responsible for developing and communicating data-driven and actionable insights that drive greater customer and market understanding to inform launch & go-to market strategies and help meet in-line commercial objectives. The individual in this role will be an independent contributor, as well as a team leader, supporting commercial insight and analytics needs for US marketing teams. The person will have demonstrated consistently strong leadership skills, an ability to work objectively and deal well with ambiguity and strong partnership skills. They will empower a growth mindset and inspire a culture of continual learning. This role will require interfacing and collaborating with many teams requiring strong communication skills. The preferred candidate will have an entrepreneurial spirit, consultative and strategic mindset, experience in oncology & technology (ML algorithm, AI, agentic etc.). The candidate will be accountable for creating targeting and segmentation models for the Oncology Business Unit that will be used for the allocation of promotional resources and tactics across channels, brands, and customer segments. The Director will also develop and lead self-service analytics, AI solutions, and decision-support capabilities that improve commercial performance, HCP segmentation and engagement; establish KPI, data, and measurement standards across omnichannel engagement, performance reporting, and HCP/account analytics; lead analytics resources and external partners, building capabilities, prioritizing work, and scaling best practices across the organization; work with HH market leaders and provide guidance to help define omnichannel tactics and strategies to implement customer targeting and segmentation schemes using predictive and machine learning models, with a focus on automation , standardization and Agentic AI enablement across our company's oncology portfolio.
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Job Type
Full-time
Career Level
Director
Education Level
No Education Listed