Director, Data Management

Adelphi Group•Atlanta, GA
•$150,000 - $175,000•Hybrid

About The Position

The Director, Data Management, is a senior leader responsible for guiding the strategy, development, and execution of data operations, business intelligence solutions, and data governance processes across agency teams and client accounts. The role establishes frameworks to ensure data integrity, analytic excellence, and operational effectiveness across media channels. It builds relationships with internal and external partners, develops teams, champions process automation, and positions data as foundational to marketing and media activities. The Director leads data management, governance, and quality frameworks; advances business intelligence tools, data warehousing, and automation; and partners with stakeholders to standardize data and reporting applications. The role coordinates across agency functions, vendors, and clients, oversees projects and resources across onshore and offshore teams, and directs data quality, compliance, documentation, troubleshooting, and process optimization. The Director supervises and mentors managers, analysts, and offshore support; serves as a subject matter expert for client-facing initiatives; translates client requirements into actionable internal insights; and promotes emerging technologies and workflow solutions. The position requires extensive experience in data management and engineering, business intelligence, media data, agency environments, governance and quality processes, team leadership, and client-facing work. The role uses business intelligence, data transformation, storage and cloud, media, project management, and media planning tools. Employees are required to work in the office at least three days per week, subject to local law and agency or manager direction.

Requirements

  • 8+ years of experience in data management, data engineering, data operations, and/or business intelligence.
  • 5–6+ years of experience in an advertising agency environment, such as ad operations, analytics, digital investment, or related disciplines.
  • 6+ years of experience working with digital media data, including ad server, digital, search, social, video, and offline data.
  • 4–6+ years of experience in data governance and quality processes within data warehousing, ETL, and BI environments.
  • 5–6+ years of management experience, including managing direct reports and offshore teams.
  • 5–6+ years of experience in client-facing roles.
  • Demonstrated success leading the design, development, and delivery of data management frameworks and reporting applications.
  • In-depth expertise with processes across multiple media channels and diverse datasets, including paid and owned data.
  • Exceptional attention to detail and strong organizational, multitasking, and project management skills.
  • Excellent communication skills, including the ability to translate complex technical topics for varied audiences.
  • Strong ability to troubleshoot and resolve complex data and process issues.
  • Experience with budgets, resource scoping, and agency operations.
  • Advanced Excel skills.
  • Experience writing business and technical requirements documents and comfort with business rules design and BI tool administration.

Nice To Haves

  • Media industry experience is highly preferred.
  • SQL experience is preferred.
  • Python experience is a nice to have.
  • Experience with MediaTools, Lumina, or Hudson is a bonus.

Responsibilities

  • Develop, implement, and maintain data management, governance, and quality frameworks to support agency and client business objectives.
  • Lead adoption and improvement of business intelligence tools, data warehousing solutions, and process automation.
  • Partner with stakeholders to streamline and standardize data and reporting applications.
  • Serve as a strategic liaison among Media, Analytics, Strategy, Planning, Data Technology, Finance, vendor partners, and clients.
  • Oversee project planning, task assignment and prioritization, and timely, high-quality delivery of solutions.
  • Resolve project roadblocks, manage offshore and onshore teams, and allocate resources efficiently.
  • Direct business rules, data cleansing, quality assurance, and troubleshooting.
  • Ensure comprehensive documentation, compliance with industry standards, and continual process optimization.
  • Supervise, mentor, and develop managers, analysts, offshore support, and direct reports; establish goals and foster collaboration and performance growth.
  • Act as a subject matter expert for client-facing initiatives and translate client requirements into actionable internal insights.
  • Drive adoption of data best practices across agency and client ecosystems.
  • Champion emerging technologies and workflow solutions, prioritizing automation and data.
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