Director, Data Center Marketing

Supermicro•San Jose, CA

About The Position

Supermicro is evolving from a systems company into a full-service provider of end-to-end data center solutions. This newly created Director, Data Center Marketing role will be the critical marketing leader responsible for bringing the company’s Data Center Building Block Solutions (DCBBS) business to market. DCBBS is Supermicro’s modular, one-stop-shop offering for modern AI data centers and AI factories—spanning AI and compute systems, in-rack and in-row liquid cooling, networking, power, site infrastructure, management software, and professional services. The Director will own the go-to-market strategy, positioning, and promotion of DCBBS, translating technical capability into clear customer value around faster time-to-online, lower TCO, validated rack-to-data-center deployment, and first-to-market AI infrastructure.

Requirements

Bachelor’s degree in Engineering, Computer Science, or a related technical field required.
Strong experience in product or solution marketing within the data center infrastructure industry.
Experience marketing data center infrastructure solutions, with a strong understanding of data center design, construction, and deployment.
Proven ability to develop and execute go-to-market strategies, product positioning, and integrated marketing campaigns.
Strong communication and cross-functional leadership skills, with the ability to translate technical capabilities into clear customer value.

Responsibilities

Define and execute the global marketing strategy for DCBBS, including messaging, positioning, launches, and demand generation.
Build a differentiated narrative that positions Supermicro as a total data center solutions provider—not only a server vendor—across hyperscalers, enterprises, CSPs, and AI factory customers.
Lead product and solution marketing for DCBBS building blocks: GPU/AI systems, liquid cooling (DLC-2), rack-scale and cluster solutions, networking, power, software, and services.
Create high-impact content and sales enablement (solution briefs, blueprints, case studies, web, video, event assets) that help sales and partners sell complete data center deployments.
Drive integrated campaigns across events (GTC, OCP, Supercomputing, and customer summits), digital, partner co-marketing (NVIDIA, AMD, Intel, and others), analysts, and press.
Partner closely with Product Management, Sales, Field Marketing, Engineering, and executive leadership to align marketing with pipeline, design wins, and revenue goals.
Establish metrics and reporting for awareness, pipeline contribution, and market adoption of DCBBS.
Drive marketing and promotion for Supermicro’s Data Center Business (DCBBS).