Director Content and Community Marketing

Skai • Chicago, IL

8h • $125,000 - $140,000 • Hybrid

About The Position

Ready to take your career to the next level?
Skai (formally Kenshoo) is looking for the best and the brightest to join our rapidly growing team. We're proud of our industry-leading digital marketing software but we're even prouder of the people behind it. That's where you come in!
We are looking for a modern, distribution-first content leader to evolve Skai’s content strategy for the next phase of growth.
This senior individual contributor will lead our expansion into video-first storytelling, influencer partnerships, community activation, and social-led demand generation. Working across Brand, Demand Gen, Product Marketing, and Sales, you will connect content strategy directly to audience growth and measurable pipeline impact.
This role is focused on increasing Skai’s cultural relevance in commerce media and translating that relevance into commercial growth.

Requirements

• 5–8 years in B2B SaaS content, social, brand, or community marketing
• Proven experience building video-first or social-led content programs
• Experience managing influencer or creator partnerships
• Experience aligning content to demand generation and ABM programs
• Strong understanding of distribution, platform algorithms, and audience growth mechanics
• Commercial mindset with the ability to connect content performance to revenue outcomes
• Fluent user of generative AI tools and modern content workflows
• Exceptional writing and storytelling skills and ability to operate with high autonomy

Responsibilities

• Own and execute a distribution-first content strategy aligned to brand authority and pipeline goals
• Turn launches, research, events, and major initiatives into multi-channel content engines across social, video, influencer, and community
• Build compounding content systems rather than one-off assets
• Own Skai’s organic social strategy and editorial calendar across priority platforms, leading our external agency
• Expand personality-led, video-first storytelling across LinkedIn, YouTube, and emerging channels
• Manage and scale “Retail Media Thursdays,” optimizing format, reach, and pipeline contribution
• Develop recurring formats, oversee publishing cadence, and guide high-performing scripts and narratives
• Build and scale influencer and creator partnerships within adtech and commerce media
• Activate customers and partners through structured advocacy, co-marketing, and UGC programs
• Translate Skai’s proprietary data and insights into shareable, conversation-driving content
• Align content to demand generation and ABM priorities
• Support middle-of-funnel conversion and sales acceleration
• Define and track engagement, audience growth, share of voice, and pipeline contribution
• Leverage AI tools and experimentation to continuously improve performance

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed